Applanga
Software localization tools
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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€500 per month
Free TrialFree version
Small
Medium
Large
- Retail and wholesale
- Information technology and software
- Education and training
What is Applanga
Applanga is a software localization platform used to manage and deliver translations for mobile apps, web apps, and games. It provides in-context translation workflows, string management, and integration options for development teams and localization managers. A key characteristic is its focus on in-app and in-context preview/testing to validate translations in the actual UI before release.
In-context translation preview
Applanga supports in-context translation and review so teams can validate strings directly in the running app or UI context. This helps catch truncation, layout issues, and incorrect phrasing that are hard to detect in spreadsheet-style workflows. It is particularly useful for product teams that need rapid iteration on UI text across multiple languages.
Developer-focused localization workflow
The product is designed around app and web localization use cases, with tooling intended to fit into software release cycles. It centralizes string keys, translations, and status tracking to reduce ad-hoc file exchanges. This can simplify coordination between developers, localization managers, and translators compared with manual resource-file handling.
Multi-platform app support
Applanga targets common software surfaces such as mobile applications, web applications, and games. This makes it suitable for organizations that need consistent terminology and translation processes across multiple client platforms. It also supports ongoing updates where strings change frequently as features ship.
Not a full TMS suite
Applanga is primarily oriented to software string localization rather than end-to-end enterprise translation management. Organizations needing extensive vendor management, complex procurement workflows, or large-scale content types beyond software UI may require additional systems. Fit depends on whether localization is limited to product UI or spans broader corporate content.
Integration effort varies
Adopting any localization platform typically requires integrating SDKs/connectors and aligning resource formats and key conventions. The implementation effort can vary by tech stack and release process, especially for legacy apps. Teams may need engineering time to set up, maintain, and govern localization pipelines.
Workflow complexity for small teams
For small products with limited languages, the platform’s workflow and governance features can be more than is necessary. Teams may need to configure roles, review steps, and project structure to match their process. This can introduce overhead compared with simpler file-based translation approaches.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Free | Free | Scalability: 1k MAU/API Calls, 1 Team Member, 1 Project, 1 Branch per Project. Platform features: Translation Status, Translation Workflows, In-Context Editor, Screenshots, Translation Memory, Changelogs. Data retention: 1,000 changelog events, 10 days history. Chat & email support (no guaranteed SLA). |
| Pro | Starts at €500 per month | Scalability: 100,000 MAU/API Calls, 3 Team Members, 3 Projects, 3 Branches per Project. Platform features: all Free features plus Translation Order Interface, Glossary, User Groups, Backups. Data retention: 50,000 changelog events, 30 days history, 5 automatic + 5 manual backups. Support: chat & email (response within 48 hours). |
| Growth | Custom (per month) | Increased MAU/API Calls, increased team members/projects/branches. Features: Pro features plus expanded data retention (200,000 events, 90 days history, 10 automatic + 10 manual backups). Support: chat & email (responding within 12 hours). Contact sales for pricing. |
| Enterprise | Custom (per month) | Fully customized MAU/API Calls, members, projects, branches. Enterprise features: 24/7 global enterprise support, custom SLAs, dedicated account manager, SSO/SAML support, custom integrations, onboarding workshops, integration support. Contact sales for pricing. |
