Cerkl Broadcast
Email tracking software
Sales acceleration software
Employee engagement software
Internal newsletter software
Talent management software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$799 per month
Free Trial unavailable
Free version
Small
Medium
Large
- Media and communications
- Public sector and nonprofit organizations
- Healthcare and life sciences
What is Cerkl Broadcast
Cerkl Broadcast is an employee communications platform used to create and distribute personalized internal newsletters and targeted messages to employees. It supports HR and internal communications teams with tools for content creation, segmentation, and engagement analytics across email and other channels. The product emphasizes dynamic personalization and automated content selection to tailor messages by employee attributes and behavior.
Personalized internal newsletters
Cerkl Broadcast focuses on employee communications rather than external marketing or sales outreach. It supports segmentation and dynamic content so different employee groups can receive different versions of the same newsletter. This aligns well with internal comms use cases where relevance varies by location, role, or department.
Engagement analytics for comms
The platform provides reporting on message and newsletter engagement to help teams understand what content employees open and click. These metrics support iterative improvement of internal communications programs. Compared with general-purpose CRM-oriented tools, the analytics are oriented toward internal audiences and comms performance.
Automation for content delivery
Cerkl Broadcast includes automation capabilities to streamline recurring newsletters and ongoing campaigns. It can reduce manual effort by reusing templates and rules for content selection and distribution. This is useful for organizations that publish frequent updates and need consistent governance and cadence.
Not a full CRM suite
Despite overlap with email tracking concepts, Cerkl Broadcast is not designed to replace a CRM or sales pipeline system. Organizations needing opportunity management, forecasting, and sales workflow automation typically require separate systems. Integrations may be needed to connect internal comms data with customer or revenue systems.
Limited talent management depth
While it can support HR communications, Cerkl Broadcast is not a comprehensive talent management system for recruiting, performance management, compensation, or learning administration. Companies looking for end-to-end HRIS/HCM functionality will likely use it alongside other HR platforms. Its value is strongest in communications rather than core HR transactions.
Best fit for email-first comms
The product’s core strength is newsletter-style communications and related engagement tracking. Organizations prioritizing real-time chat, intranet-first publishing, or complex multi-channel orchestration may find gaps depending on their channel strategy. Some use cases may require additional tools for broader employee experience workflows.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Foundations | Free — Free forever | Drag & drop email builder, Email analytics, Audience Manager, Email templates; 5,000 email sends/month (additional sends $0.09 each); 3 communicator seats included (additional seats $75/mo each); SSO available; 1 instance. |
| Foundations+ | Priced on audience size — contact sales | Everything in Foundations plus unlimited email sends, unlimited communicator seats, API access, SSO included, calendar invites, 3 instances. Pricing is based on reachable audience size; contact sales for exact quote. |
| Omni AI | Priced on audience size — contact sales | Everything in Foundations+ plus AI-powered personalization, channel integrations (SharePoint, Microsoft Teams, Slack, Mobile App, AI Newsletters), omni-channel analytics, enterprise implementation & enterprise support, 6 instances. |
Note: Cerkl’s public pricing pages also show a stated starting price of $799 per month for Broadcast and a Broadcast + Mobile option that adds approximately +20% per month; however Foundations remains free forever. Additional official line-item costs found on the site include $0.09 per additional email send (beyond Foundations' 5,000/month) and $75/month per additional communicator seat beyond the included 3 on Foundations.
Seller details
Cerkl, Inc.
Cincinnati, Ohio, United States
2014
Private
https://cerkl.com/
https://x.com/cerkl
https://www.linkedin.com/company/cerkl/
