
Crazy Egg
Content analytics software
A/B testing tools
Heatmap tools
Session replay software
Digital analytics software
Pop-up builder software
Survey software
Content marketing software
Conversion rate optimization tools
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$29 per month
Small
Medium
Large
- Retail and wholesale
- Accommodation and food services
- Media and communications
What is Crazy Egg
Crazy Egg is a website behavior analytics platform that helps teams understand how visitors interact with pages using heatmaps, scroll maps, and session recordings. It is used by marketing, product, and UX teams to diagnose friction points, prioritize page changes, and measure the impact of experiments. The product combines qualitative behavior insights with built-in A/B testing and on-site engagement tools such as pop-ups and surveys.
Strong visual behavior insights
Crazy Egg provides click, scroll, and attention-style heatmaps that make it easier to interpret on-page engagement without deep analytics expertise. These views help teams identify where users focus, where they stop scrolling, and which elements attract clicks. The visual outputs are practical for communicating findings to non-technical stakeholders and for prioritizing page-level changes.
Session recordings for diagnostics
The platform includes session replay to review real user journeys and pinpoint usability issues such as rage clicks, dead clicks, or confusing navigation paths. This supports qualitative investigation alongside aggregate heatmap trends. It is useful for troubleshooting conversion drops and validating hypotheses before running experiments.
Built-in testing and on-site tools
Crazy Egg includes A/B testing capabilities to run page variations and measure outcomes without relying solely on separate experimentation products. It also offers on-site engagement features like pop-ups and surveys to collect feedback or drive actions. This can reduce tool sprawl for teams that want behavior analytics plus basic experimentation and feedback collection in one product.
Limited enterprise analytics depth
Crazy Egg focuses on on-page behavior visualization rather than full-funnel digital analytics and advanced attribution. Organizations needing complex event modeling, multi-touch attribution, or deep warehouse-native analysis may require additional analytics infrastructure. Reporting and segmentation needs can outgrow what is typical for page-focused heatmap tools.
Privacy and compliance overhead
Session replay and on-site surveys can introduce privacy considerations, especially for regulated industries or sites handling sensitive data. Teams may need to configure masking, consent flows, and data retention policies to meet internal and legal requirements. This can add implementation effort compared with simpler, aggregate-only analytics approaches.
Experimentation scope can be constrained
Built-in A/B testing is convenient for common page tests but may be less suitable for complex experimentation programs that require advanced targeting, feature-flag style rollouts, or sophisticated statistical controls. Larger teams may need more governance, workflow, and experimentation analytics than a lightweight testing module typically provides. This can lead to pairing Crazy Egg with a dedicated experimentation stack.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Free | $0 (permanently free) | Includes Web Analytics, Instant Heatmaps, Conversion Analytics, Surveys for websites; no credit card required to sign up (official site). Limited feature set compared to paid plans. |
| Starter | $29 per month (billed annually) | 5,000 tracked pageviews/mo; 5 Heatmap reports; 50 Recordings/mo; 6 months recordings storage; Unlimited website domains & team members; Web Analytics; Surveys (unlimited responses); Heatmap data filters; AI analysis for Heatmaps & Recordings. 30-day free trial available for paid plans. |
| Plus | $99 per month (billed annually) | 150,000 tracked pageviews/mo; 75 Heatmap reports; 1,000 Recordings/mo; 2 years recordings storage; A/B Testing & CTAs; Errors Tracking; Priority support; Unlimited domains & team members; AI analysis. 30-day free trial available. |
| Pro | $249 per month (billed annually) | 500,000 tracked pageviews/mo; 100 Heatmap reports; 5,000 Recordings/mo; 2 years recordings storage; A/B Testing; Errors Tracking; Priority support; Export Heatmaps & Recordings to AI; Unlimited domains & team members. 30-day free trial available. |
| Enterprise | $599 per month (billed annually) | 1,000,000 tracked pageviews/mo; 200 Heatmap reports; 10,000 Recordings/mo; 2 years recordings storage; A/B Testing; Errors Tracking; SAML SSO; Onboarding & Training; Priority support; Export to AI; Unlimited domains & team members. Contact Sales for larger/custom limits. 30-day free trial available. |
Notes: All paid plans are billed annually; Crazy Egg states "No overages, ever" (data collection pauses when limits are reached). Paid plans offer a 30-day free trial (credit card required for trials of paid plans per FAQ). The Free plan does not require a credit card to sign up (per official FAQ).
Seller details
Crazy Egg, Inc.
United States (HQ location not consistently published)
2005
Private
https://www.crazyegg.com/
https://x.com/crazyegg
https://www.linkedin.com/company/crazy-egg/