Dragon Metrics
SEO tools
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
Take the quiz to check if Dragon Metrics and its alternatives fit your requirements.
$99 per month
Free Trial
Free version unavailable
Small
Medium
Large
- Information technology and software
- Media and communications
- Professional services (engineering, legal, consulting, etc.)
What is Dragon Metrics
Dragon Metrics is an SEO platform used to track keyword rankings and monitor search visibility across locations and devices. It is typically used by SEO practitioners and agencies that need ongoing rank tracking and reporting for multiple sites. The product focuses on rank tracking workflows, including scheduled checks, segmentation, and shareable reports, rather than broader digital intelligence or large-scale backlink crawling.
Strong rank tracking focus
The product centers on keyword rank tracking with recurring checks and historical trend views. This supports day-to-day SEO monitoring and performance reporting without requiring a broader all-in-one suite. For teams primarily measured on rankings and visibility changes, the workflow is straightforward and purpose-built.
Reporting for client workflows
Dragon Metrics supports report generation intended for communicating results to stakeholders. This is useful for agencies managing multiple clients and needing consistent deliverables. Compared with broader SEO suites, the emphasis is on rank and visibility reporting rather than cross-channel analytics.
Location and device segmentation
Rank tracking commonly requires separating results by geography and device type to reflect real SERP differences. Dragon Metrics is designed around these segmentation needs for monitoring local and mobile/desktop performance. This helps teams validate the impact of localized SEO work and technical changes.
Narrower feature breadth
Dragon Metrics is primarily positioned around rank tracking and related reporting. Organizations that need deep backlink analysis, large-scale site crawling, content research, or competitive market intelligence may need additional tools. This can increase tool sprawl for teams seeking a single consolidated platform.
Less enterprise governance depth
Compared with platforms built for large enterprises, it may offer fewer controls for complex permissions, auditability, and multi-department governance. Larger organizations often require advanced workflows, approvals, and integrations across BI and ticketing systems. Buyers should validate these requirements during evaluation.
Limited public vendor transparency
Publicly verifiable information about the company (e.g., current ownership, headquarters, and official social profiles) is not consistently available from widely cited sources. This can complicate vendor due diligence for procurement teams. Prospective customers may need to confirm corporate details directly with the vendor.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Starter | $99 per month (monthly billing) — $82 per month if billed annually | 1,000 keywords; 200,000 URLs crawled/month; 5 campaigns; 3 user seats. Daily rank updates add-on: +$50/mo. 30-day free trial available (trial has reduced credits). |
| Basic | $249 per month (monthly billing) — $207 per month if billed annually | 2,500 keywords; 500,000 URLs crawled/month; 20 campaigns; 5 user seats. Daily rank updates add-on: +$100/mo. |
| Standard | $499 per month (monthly billing) — $415 per month if billed annually | 5,000 keywords; 1,000,000 URLs crawled/month; 50 campaigns; 7 user seats. Daily rank updates add-on: +$250/mo. |
| Enterprise | Custom pricing (contact sales) | >10,000 keywords; >2,000,000 URLs crawled/month; unlimited campaigns; unlimited users. Custom plans available (noted "as low as $0.01 / tracked keyword"). |
Seller details
Dragon Metrics Pte. Ltd.
Singapore
2012
Private
https://www.dragonmetrics.com/
https://x.com/dragonmetrics
https://www.linkedin.com/company/dragon-metrics
