
Ecomail
Email marketing software
Email template builder software
SMS marketing software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$5 per month
Small
Medium
Large
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What is Ecomail
Ecomail is an email marketing platform used to create, send, and automate email campaigns and newsletters. It targets small to mid-sized teams that need list management, segmentation, and campaign reporting without adopting a full CRM suite. The product includes a drag-and-drop email template builder and supports multi-channel outreach through SMS messaging. It is commonly used for ecommerce promotions, lead nurturing, and customer lifecycle communications.
Email automation and segmentation
Ecomail supports automated email workflows that trigger based on subscriber actions and list conditions. It provides segmentation tools to target audiences by attributes and behavior, which helps teams tailor messaging without exporting data to separate systems. This aligns with common requirements in the category where users want automation without adopting a broader sales CRM. It also reduces manual campaign setup for recurring lifecycle programs.
Built-in template builder
The platform includes a visual email editor for building responsive templates without custom HTML. Users can reuse layouts and content blocks to standardize branding across campaigns. This is useful for teams that need to move quickly and keep design work inside the email tool rather than relying on external design software. It also supports iterative editing for A/B-style content changes.
Email and SMS in one
Ecomail combines email marketing with SMS sending, enabling coordinated campaigns across channels. This can simplify audience management and scheduling compared with running separate tools for email and text messaging. For teams running time-sensitive promotions, SMS provides a complementary channel to email. Centralized reporting across both channels can also streamline performance review.
Limited CRM depth
Ecomail focuses on marketing execution rather than full customer relationship management. Organizations that need deal pipelines, sales activity tracking, and account-centric workflows may require a separate CRM integration. This can add complexity when teams want a single system for both sales and marketing operations. Data synchronization quality then depends on the chosen integration approach.
Integrations vary by stack
Integration coverage and depth can be uneven depending on the ecommerce platform, CMS, and analytics tools a company uses. Some connections may rely on third-party connectors rather than native integrations, which can affect reliability and field mapping. Teams with complex data models may need additional setup effort to keep events and attributes consistent. This is a common friction point when scaling beyond basic newsletter use cases.
SMS governance and costs
SMS programs typically require careful consent management, sender identification, and compliance with local regulations. Depending on supported countries and carriers, deliverability and throughput can vary, and message costs can become significant at scale. If the product’s SMS features are lighter than dedicated SMS platforms, advanced routing, short codes, or detailed deliverability controls may be limited. Teams should validate regional support and pricing before committing to SMS-heavy use.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Free | $0 / 0 Kč — Free tier (limits differ between regional sites) | Core features: Drag & drop template editor, 170+ design templates, AI subject generation & text editing, e‑commerce integrations, discount coupons, basic automations. Notes: Ecomail.app lists the Free tier as "up to 200 contacts"; Ecomail.cz lists Free as 0 Kč with "up to 200 sent emails per month" (see notes/citations). |
| Pro (Profi) | $5 per month (annual billing, example shown for 500-contact tier) or $6 per month billed monthly; 150 Kč per month (annual) or 250 Kč per month billed monthly (CZK site example) | Core paid plan: Unlimited sending (subject to plan limits), drag & drop editor, templates, AI features, e‑commerce integration, basic automations. Ecomail shows prices that vary by contact-count selector; displayed example prices correspond to the small/500-contact tier on the pricing page. Minimum duration for paid account: 3 months (per site). |
| Marketer+ | $7.50 per month (annual billing, example shown for 500-contact tier) or $9 per month billed monthly; 200 Kč per month (annual) or 300 Kč per month billed monthly (CZK site example) | Advanced features for e‑commerce: enhanced segmentation, behavior-based automation, CDP add‑ons available. 3‑month minimum for paid accounts. Custom/large DB pricing available by contacting sales. |
| Enterprise / Large DB | Custom pricing (contact sales) | For large databases Ecomail prepares individual offers (quote-based). Example: CDP Analytics add-on — price for 40,000 contacts starts at 3,350 Kč/month (CZK site). |
Usage-based / pay-as-you-go (credits and SMS): Pricing model: Pay-as-you-go for credit packs and SMS credits Email credit packs (CZK examples on official CZ site): 5,000 sends — 1,600 Kč; 10,000 — 2,400 Kč; 30,000 — 4,000 Kč; 50,000 — 6,000 Kč; 200,000 — 12,000 Kč. (Credits are used for irregular/occasional sends; 1 sent email = 1 credit.) SMS credits (official): Per‑SMS prices listed by country on the pricing page (examples in CZK): Czech Republic ~0.80 Kč/SMS (pack shown 2,000.00 Kč); Slovakia ~1.10 Kč/SMS; Hungary ~1.60 Kč/SMS; USA ~1.10 Kč/SMS. Support docs state 1 SMS credit = 1 Kč (min. purchase 500 credits = 500 Kč) for CZK billing and for EUR billing 1 SMS credit = 1 EUR (min. 20 credits = 20 EUR).
Notes & caveats:
- All prices shown on the public pricing pages vary by selected contact-count; the figures above are the example prices shown on the official pricing pages (Ecomail.app and Ecomail.cz) for the small/first paid tier.
- Annual billing prices reflect the "Save 20% with yearly payment" note on the site; monthly (pay-as-you-go) values shown on the page are higher.
- Regional differences / translation inconsistencies observed between Ecomail.app (English) and Ecomail.cz (Czech) regarding the Free tier limit (contacts vs. monthly sent emails). I did not reconcile or alter those official statements.