Freshsales
CRM software
AI sales assistant software
Email tracking software
Outbound call tracking software
Sales engagement software
Sales performance management software
Sales acceleration software
Sales analytics software
Lead scoring software
Visitor identification software
Marketing automation software
Online form builder software
Demand generation software
Lead generation software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$9 per user per month
Free TrialFree version
Small
Medium
Large
- Agriculture, fishing, and forestry
- Media and communications
- Professional services (engineering, legal, consulting, etc.)
What is Freshsales
Freshsales is a CRM application for managing leads, contacts, accounts, deals, and sales activities across the pipeline. It targets SMB and mid-market sales teams that want built-in email, calling, automation, and reporting in one system. The product includes AI-assisted features (such as lead scoring and activity insights) and native telephony/email tracking to support prospecting and follow-up workflows. Freshsales is part of the Freshworks customer engagement suite and integrates with other Freshworks products and third-party tools.
Broad CRM feature coverage
Freshsales combines core CRM objects (leads, contacts, accounts, deals) with activity management, pipeline views, and configurable workflows. It also includes sales engagement capabilities such as sequences, templates, and task automation in the same product. This reduces reliance on separate point tools for teams that want an all-in-one sales workspace. It fits common SMB-to-mid-market sales processes without requiring extensive customization.
Native email and telephony
Freshsales provides built-in email sync and tracking to log conversations and measure engagement. It also offers integrated calling features (Freshcaller/Freshworks telephony capabilities depending on plan/region) to place and track outbound calls from within the CRM. These native channels help standardize activity logging and reporting across reps. For teams that do not want to manage separate dialer or email-tracking add-ons, this can simplify deployment.
AI-assisted lead prioritization
Freshsales includes AI-driven features (often branded as Freddy AI) such as lead scoring and insights based on engagement and CRM activity. This supports prioritization of follow-ups and can help managers identify stalled deals or low-activity pipelines. The AI features are positioned as embedded assistance rather than a separate product layer. For organizations with limited operations resources, this can provide baseline guidance without building custom models.
Advanced enterprise depth varies
Compared with more enterprise-oriented CRM platforms, Freshsales may offer less depth for highly complex org structures, advanced territory design, or heavily customized objects and processes. Some organizations with strict governance, multi-division rollups, or complex approval chains may need additional configuration effort or complementary tools. Large-scale deployments can also require more planning around data model and permissions. Fit is strongest when processes are standardized rather than highly bespoke.
Sales performance management limits
While Freshsales includes reporting, dashboards, and activity analytics, dedicated sales performance management capabilities (quota planning, compensation management, advanced forecasting methodologies) are not as comprehensive as specialized SPM suites. Teams that need complex incentive calculations or detailed plan administration may need external systems. Forecasting and analytics can be sufficient for many SMB use cases but may not meet mature RevOps requirements. This can increase integration needs as the organization scales.
Marketing automation not full-suite
Freshsales includes lead capture, forms, and some automation, but full marketing automation and demand generation workflows are typically handled through Freshmarketer/Freshsales Suite components or other marketing platforms. Organizations expecting deep campaign orchestration, multi-touch attribution, or advanced segmentation inside the CRM may find gaps. This can lead to a split-stack approach where marketing runs in a separate system and syncs data back to the CRM. Data consistency then depends on integration setup and field governance.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Free | $0 for up to 3 users | Kanban views for contacts/accounts/deals, email templates, built-in phone & live chat, basic contact management, 24x5 support. No credit card required. |
| Growth | $9 per user/month (billed annually) | Tailored for startups/SMBs. Includes Kanban view, contact lifecycle stages, built-in chat/email/phone, email templates, custom fields, basic workflows, Slack collaboration, product catalog, curated reports, Freshworks Marketplace, 1 CPQ license, mobile app, 24x5 support. |
| Pro | $39 per user/month (billed annually) | Everything in Growth plus Contact Scoring by Freddy AI, custom sales activities, advanced custom fields, auto-assignment rules, territory management, sales sequences, Sales Emails by Freddy AI, Freddy AI text rephrase/expand/enhance, BYOC, multiple sales pipelines, account hierarchy, Deal Insights by Freddy AI, advanced workflows, custom reports. |
| Enterprise | $59 per user/month (billed annually) | Everything in Pro plus field-level permissions, custom modules, Forecasting Insights by Freddy AI, workflows for custom modules, sandbox, audit logs, advanced customization & governance. |
Seller details
Freshworks Inc.
San Mateo, CA, USA
2010
Public
https://www.freshworks.com/
https://x.com/FreshworksInc
https://www.linkedin.com/company/freshworks-inc/
