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Fundly

Features
Ease of use
Ease of management
Quality of support
Affordability
Market presence
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Pricing from
Pay-as-you-go
Free Trial unavailable
Free version
User corporate size
Small
Medium
Large
User industry
  1. Public sector and nonprofit organizations
  2. Accommodation and food services
  3. Arts, entertainment, and recreation

What is Fundly

Fundly is an online fundraising platform focused on donation-based crowdfunding and peer-to-peer fundraising pages. It is used by individuals, nonprofits, and community groups to create campaigns, collect online donations, and share fundraising pages through social channels. The product emphasizes quick campaign setup, embeddable donation widgets, and integrations for payment processing and basic donor communications.

pros

Fast campaign page setup

Fundly provides templates and guided workflows to publish a fundraising campaign page quickly. Campaigns support common crowdfunding elements such as stories, images, updates, and goal tracking. This can be useful for time-sensitive drives where organizations prioritize speed over deep configuration.

Peer-to-peer fundraising support

The platform supports individual and team fundraising pages that roll up to a main campaign. This enables supporters to fundraise on behalf of an organization and share personalized links. It fits use cases like community drives, memorial funds, and grassroots fundraising where distributed outreach matters.

Embeddable donation experiences

Fundly offers embeddable widgets and shareable campaign links to place donation calls-to-action on external websites and social channels. This helps organizations collect donations without requiring donors to navigate a complex portal. It is a practical option for groups that primarily need online giving and campaign pages rather than a full nonprofit management suite.

cons

Limited nonprofit operations depth

Fundly is primarily oriented around campaigns and online giving rather than end-to-end nonprofit operations. Organizations that need robust constituent relationship management, membership management, program management, or advanced accounting workflows may require additional systems. This can increase tool sprawl for nonprofits with complex back-office requirements.

Reporting and segmentation constraints

Compared with platforms designed as full donor databases, Fundly’s analytics and donor segmentation capabilities can be less comprehensive. Advanced reporting needs (e.g., multi-dimensional dashboards, complex cohorting, or highly customized exports) may require external BI tools or manual work. This can be a limitation for teams running many concurrent campaigns and needing granular performance analysis.

Integration and data portability gaps

While Fundly supports common payment and sharing workflows, organizations may find fewer native integrations than in broader nonprofit ecosystems. Syncing donations and donor records into a separate CRM can require connectors or manual imports depending on the target system. Data portability and field mapping can become an ongoing administrative task when multiple fundraising channels are used.

Plan & Pricing

Pricing model: Pay-as-you-go Platform fees: 0% platform fee (Fundly does not take a percentage of donations). Payment processing fees: Stripe — 2.9% + $0.30 per transaction (credit card processing). Free to create campaigns: Yes — creating and sharing a campaign is free (no platform fee).

Paid add-ons / one-time fees (from Fundly Support pages):

  • WordPress Donations plugin — $250 (one-time) + credit card processing fees.
  • WordPress Events plugin — $500 (one-time) + credit card processing fees.
  • WordPress Memberships plugin — $500 (one-time) + credit card processing fees.
  • WordPress Newsletter plugin — $250 (one-time).
  • Text-to-Donate add-on — $55 (one-time) + $0.02 per text sent/received (example: typical donor flow = $0.06 for 3 texts).

Notes & extras:

  • Fundly states it has "0% platform fees" and relies on donors' generosity; Stripe handles processing fees. (See Fundly Pricing & "Does It Cost Anything?" pages and Support articles.)
  • Fundly blog notes discounts may be available for large campaigns (example: discounts for $50k+ campaigns mentioned in a Fundly blog comparison).

Seller details

Fundly, Inc.
Palo Alto, CA, USA
2009
Private
https://www.fundly.com/
https://x.com/fundly
https://www.linkedin.com/company/fundly/

Tools by Fundly, Inc.

Fundly

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