GroupBy
Enterprise search software
E-commerce personalization software
E-commerce search software
E-commerce software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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Pay-as-you-go
Free Trial
Free version unavailable
Small
Medium
Large
- Manufacturing
- Retail and wholesale
- Accommodation and food services
What is GroupBy
GroupBy is an e-commerce search and product discovery platform used to power on-site search, navigation, and merchandising for online retailers. It is typically used by digital commerce teams and developers to improve product findability and relevance across large catalogs. The product includes tools for relevance tuning, facets, and analytics, and it supports integrations with common commerce platforms and data feeds. GroupBy is positioned as a specialized search layer for commerce experiences rather than a general enterprise knowledge search tool.
Commerce-focused search relevance
GroupBy is designed around retail catalog search patterns such as faceted navigation, category browsing, and query understanding for product attributes. It supports relevance tuning and merchandising controls that help teams manage ranking behavior for business goals. This commerce specialization can reduce the amount of customization needed compared with more general-purpose search platforms.
Merchandising and tuning controls
The platform provides controls for boosting, burying, pinning, and managing results for specific queries or categories. These capabilities support collaboration between merchandising and e-commerce teams without requiring code changes for every adjustment. Built-in analytics help teams evaluate the impact of tuning decisions on search behavior and conversions.
Integration-oriented deployment model
GroupBy is commonly implemented as a service that integrates with an existing commerce stack, ingesting product, inventory, and pricing data. This approach allows retailers to keep their commerce platform while replacing or augmenting native search. It can fit into architectures where search is treated as a dedicated, independently managed component.
Not a general enterprise search
GroupBy primarily targets e-commerce product discovery rather than organization-wide document and knowledge search. Teams looking for unified search across intranets, knowledge bases, and business applications may find gaps in connectors and content-type support. In those cases, an enterprise search product may be a better fit.
Implementation requires data readiness
Effective results depend on clean, well-structured product data (attributes, taxonomy, synonyms, and availability signals). Organizations with inconsistent catalog data may need additional data engineering and governance work before relevance improves. Ongoing tuning and measurement are typically required to maintain performance as assortments change.
Personalization depth varies by use
Personalization outcomes depend on the availability of behavioral data, identity resolution, and integration with analytics/CDP systems. If a retailer lacks sufficient event tracking or customer identifiers, personalization may be limited to session or aggregate signals. Some advanced use cases can require additional integration and operational effort.
Plan & Pricing
Pricing model: Pay-as-you-go (usage-based)
Free tier/trial: First 30 days or up to 10,000 search queries free (time-limited trial; install from Shopify App Store to begin).
Tiers / Volume discounts (as stated on GroupBy official site):
- 0–50,000 queries/month: base pay-as-you-go tier. First 30 days or 10,000 queries free.
- 50,000–250,000 queries/month: 10% discount versus base tier.
- 250,000+ queries/month: 15% discount versus base tier.
Example costs: Not listed on the vendor site. The official site does not publish per-query or per-1,000-query prices.
Discount options: Volume discounts starting at 50,000 queries/month (10% and 15% at the tiers above). Enterprise/custom pricing available by request.
Notes / billing details from official site:
- No app fees; transparent pay-as-you-go billing.
- Billing for the Shopify app is handled through Shopify (standard Shopify billing flow).
- Unlimited product SKUs ("Unlimited product records") is advertised but some items are noted "at additional cost" (e.g., analytics retention, real-time sync noted with "*At additional cost" on the page).
- Autocomplete suggestions and indexing are explicitly stated as not chargeable; chargeable operations are keyword searches and browse events per the FAQ.
- For enterprise or custom billing, the site instructs to request enterprise pricing or contact sales.
Seller details
GroupBy Inc.
Toronto, Ontario, Canada
2013
Private
https://www.groupbyinc.com/
https://x.com/GroupByInc
https://www.linkedin.com/company/groupby-inc
