Leadfeeder
Lead intelligence software
Visitor identification software
Demand generation software
Lead generation software
B2B contact databases software
AI lead generation tools
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$99 per month
Free TrialFree version
Small
Medium
Large
- Professional services (engineering, legal, consulting, etc.)
- Construction
- Manufacturing
What is Leadfeeder
Leadfeeder is a B2B website visitor identification and lead intelligence tool that connects anonymous web traffic to company-level identities and engagement details. It is used by sales and marketing teams to prioritize outreach, route leads, and measure which accounts interact with specific pages and campaigns. The product typically relies on a tracking script and integrates with common CRM and marketing automation systems to push identified companies and activity data into existing workflows.
Strong website-to-account visibility
Leadfeeder focuses on turning website sessions into company-level insights, including pages viewed and visit frequency. This supports account prioritization and sales follow-up based on observed intent signals. For teams that already drive inbound traffic, it provides a practical layer of intelligence without requiring a separate outbound database-first workflow.
CRM and workflow integrations
The product commonly integrates with CRMs and marketing tools to sync identified companies and activity timelines. This reduces manual copying of web analytics into sales systems and helps standardize lead routing. Integration-led workflows are useful when multiple teams need a shared view of account engagement.
Useful for ABM-style targeting
By surfacing which organizations are visiting and what content they consume, Leadfeeder supports account-based marketing and sales development prioritization. Teams can use engagement patterns to tailor messaging and coordinate follow-up. This is particularly relevant when compared with tools that emphasize contact discovery over on-site intent signals.
Company-level, not person-level
Visitor identification is typically strongest at the company/domain level rather than reliably identifying individual people. This can limit direct outreach readiness unless users enrich records with contacts from other sources. Teams expecting a full B2B contact database experience may need additional tooling.
Coverage depends on traffic and IP data
Results depend on having sufficient website traffic and on the ability to map visits to organizations, which can be affected by remote work, VPNs, and shared networks. Some visits may remain unidentified or be attributed to generic providers. This can create gaps for low-traffic sites or niche markets.
Less suited for outbound-first motions
Leadfeeder is primarily driven by inbound website behavior rather than large-scale prospecting lists and sequencing. Organizations running outbound-first demand generation may find it less comprehensive than platforms centered on contact databases, enrichment, and multichannel outreach. It works best as a complement to, not a replacement for, outbound prospecting stacks.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Free | $0 (Free forever) | Up to 100 identified companies; data retention: last 7 days; unlimited users. Sign-up available on site. |
| Paid — up to 50 companies | $99 per month (paid annually) | Unlimited visit data storage; unlimited users; verified company firmographics & contact details; export & sync contact details (25 free reveal credits included); visitor activity tracking; CRM & marketing integrations; custom feeds, notifications, target account monitoring, form/video/download tracking, user management. |
| Paid — 51–100 companies | $119 per month (paid annually) | Same paid features; price scales by number of companies identified. |
| Paid — 101–200 companies | $143 per month (paid annually) | " |
| Paid — 201–400 companies | $215 per month (paid annually) | " |
| Paid — 401–700 companies | $299 per month (paid annually) | " |
| Paid — 701–1000 companies | $329 per month (paid annually) | " |
| Paid — 1001–2000 companies | $389 per month (paid annually) | " |
| Paid — 2001–3000 companies | $419 per month (paid annually) | " |
| Paid — 3001–5000 companies | $509 per month (paid annually) | " |
| Paid — 5001–10000 companies | $719 per month (paid annually) | " |
| Paid — 10001–20000 companies | $899 per month (paid annually) | " |
| Paid — 20001–40000 companies | $1199 per month (paid annually) | " |
Notes: Pricing is indexed to the number of companies identified monthly. Leadfeeder states "starting at $99 per month, paid annually." The site also advertises a 14-day free trial and states the Free plan is "Free forever."
Seller details
Dealfront Group GmbH
Karlsruhe, Germany
Private
https://www.dealfront.com/
https://x.com/dealfront
https://www.linkedin.com/company/dealfront/
