Omnia Retail
Retail pricing software
Retail software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
Take the quiz to check if Omnia Retail and its alternatives fit your requirements.
€399 per month
Free Trial unavailableFree version unavailable
Small
Medium
Large
- Arts, entertainment, and recreation
- Media and communications
- Manufacturing
What is Omnia Retail
Omnia Retail is a retail pricing and promotion optimization platform used to set, monitor, and adjust prices across online and omnichannel assortments. It supports use cases such as competitive price monitoring, rule- and AI-assisted price recommendations, and promotion planning for retailers and brands. The product typically connects to product catalogs and market/competitor data sources to help teams manage pricing decisions at scale. It is commonly used by pricing, e-commerce, and category management teams.
Pricing optimization and automation
Omnia Retail provides workflows to generate price recommendations based on configurable rules and optimization logic. This helps pricing teams standardize decisions across large assortments and reduce manual spreadsheet work. The platform supports scenario-based decisioning (e.g., margin vs. price index targets) that is common in enterprise pricing operations.
Competitive and market monitoring
The product supports tracking competitor prices and market movements to inform pricing actions. This is useful for retailers that need frequent price updates in categories with high volatility. Monitoring capabilities can also support compliance checks against internal pricing policies and channel-specific constraints.
Promotion and markdown support
Omnia Retail includes capabilities that extend beyond base pricing into promotions and markdown management. This helps teams coordinate promotional pricing with margin and inventory objectives. Having pricing and promotion logic in one platform can reduce handoffs between separate tools and improve auditability of decisions.
Data quality dependency
Pricing recommendations depend heavily on accurate product matching, clean catalog data, and reliable competitive feeds. If identifiers, attributes, or competitor mappings are incomplete, outputs can require significant manual review. Organizations often need ongoing data governance to keep results trustworthy.
Integration and change management effort
Connecting the platform to e-commerce platforms, ERPs, PIMs, and analytics stacks can require implementation work and internal IT support. Pricing teams may need to redesign approval workflows and exception handling to operationalize automated recommendations. Time-to-value can vary based on the complexity of existing systems and pricing processes.
Not a full retail suite
Omnia Retail focuses on pricing, promotions, and related decision support rather than end-to-end retail operations. Companies typically still need separate systems for merchandising, order management, and broader planning functions. Buyers looking for a single unified retail platform may need additional products to cover adjacent requirements.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| SMB (Small & Medium Business) | Starting at €399 per month | Single-shop setup; up to 5 users; Price monitoring (competitor/reseller/domain data); Dynamic pricing (automated strategies); Plug-and-play integrations; Online support. |
| Enterprise | Contact us for custom pricing | Multi-shop setup; unlimited users; Price monitoring & dynamic pricing at scale; Pricing consultants and dedicated customer success team. |
Seller details
Omnia Retail B.V.
Amsterdam, Netherlands
2015
Private
https://www.omniaretail.com/
https://x.com/OmniaRetail
https://www.linkedin.com/company/omnia-retail/
