
OnePitch
Media and influencer targeting software
Public relations (PR) software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$15 per month
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What is OnePitch
OnePitch is a PR pitching and media outreach tool designed to help teams match story angles to relevant journalists and manage outreach. It supports creating and organizing pitches, identifying media contacts based on coverage interests, and tracking responses. The product is typically used by PR agencies, in-house communications teams, and founders who run earned-media campaigns and want a structured workflow for pitching.
Pitch-to-journalist matching
The product focuses on aligning a pitch with journalists who have written about similar topics. This can reduce time spent manually researching outlets and reporters compared with general-purpose influencer databases. It is oriented toward earned media workflows rather than paid creator collaborations.
PR outreach workflow support
OnePitch is built around the steps of pitching: drafting, targeting, sending, and tracking outcomes. This structure fits common PR team processes and helps standardize outreach across campaigns. It is more purpose-built for media pitching than broad social publishing tools.
Useful for lean PR teams
The product targets smaller teams and individuals who need a straightforward way to run outreach without assembling multiple tools. It can centralize contact discovery and pitch activity in one place. This can be practical for startups and small agencies running recurring outreach cycles.
Limited influencer marketing depth
OnePitch is primarily oriented to journalists and editorial coverage rather than creator partnership management. Teams running paid influencer programs may need additional capabilities such as creator audience analytics, contract management, and affiliate/attribution tracking. Those requirements typically sit outside a PR pitching workflow.
May lack enterprise PR features
Organizations with complex approval chains, multi-brand governance, or advanced reporting may find gaps depending on their needs. Large-scale media monitoring, sentiment analysis, and broad listening capabilities are not the core focus of a pitching-first tool. Enterprises may still require separate monitoring and analytics systems.
Contact data coverage varies
As with most media databases, the usefulness depends on the freshness and breadth of journalist/contact data and how well it matches a niche beat. Some industries or regions can have thinner coverage than mainstream categories. Teams may still need manual verification and list maintenance to keep deliverability high.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Community (Pitch Posse) | $15 per month | Community membership with monthly events, peer pods, media moves, job board. Source: OnePitch community page. |
| Pay-as-you-go (PAYG) | $25 one-time (listed on product-features/pricing-full) — note: a checkout flow page lists $29 one-time (discrepancy across site) | One-time credit pack for testing: limited number of pitches, searches, and email sends; credits expire (checkout page indicates 90-day expiration). |
| Pitch Pro Monthly (aka Pitch Pro / Pitch Pro Monthly) | $70 per month | Unlimited pitches, journalist/article searches, emails & follow-ups; Gmail & Outlook integration; import/export contacts; community access. (Also listed as "All Access" $50/mo on an older pricing page — site inconsistency). |
| Pitch Pro Yearly | $695 per year | Annual subscription (saves ~17% vs monthly), includes everything in Pitch Pro; guaranteed pricing for 12 months. |
| Pitch Pro Teams | Custom / Contact sales | Team pricing for 2+ seats with discounted tiers for 2–5 and 6–10 members. |
| All Access (alternate label) | $50 per month (appears on the main pricing page) | The site uses this label on a pricing page; however this conflicts with the $70 Pitch Pro monthly listed elsewhere on the official site. |
Notes:
- Official OnePitch website shows inconsistent pricing across pages/flows (examples: PAYG $25 vs $29; Monthly plan $70 vs $50). I have included all prices as shown on OnePitch's official pages and flagged discrepancies.
- Sources used (official OnePitch site only): pricing/product-features/pricing-full, pricing page, checkout/plg flow page, community page.
Seller details
OnePitch
New York, New York, United States
2018
Private
https://www.onepitch.co/
https://x.com/onepitchco
https://www.linkedin.com/company/onepitch