PixelMe
Attribution software
URL shortener
Account-based marketing software
Account-based execution software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$69 per month. Note: monthly billing starts at $99 per month.
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What is PixelMe
PixelMe is a link management and marketing attribution tool that shortens URLs and adds tracking to help marketers understand which channels and clicks contribute to downstream actions. It is commonly used by performance marketers and e-commerce teams to tag links, retarget clickers, and connect ad or social traffic to conversions. The product centers on pixel-based retargeting and click-level tracking tied to short links, rather than full-funnel multi-touch attribution across all touchpoints.
Link-level tracking and tagging
PixelMe focuses on tracking at the individual link level, which fits teams that distribute many campaign URLs across social, email, and ads. Short links make it easier to standardize UTM parameters and reduce manual errors in campaign tagging. This approach can be deployed quickly without large data-modeling projects. It is especially practical when the primary question is which links and placements drive traffic and conversions.
Retargeting from link clicks
The product is designed to build retargeting audiences based on users who click tracked links. This can help teams run follow-up ads to visitors who engaged with specific campaigns or content. It supports use cases where first-party site traffic is limited but click traffic is available. The workflow aligns with performance marketing execution rather than only reporting.
Simple URL shortener workflow
PixelMe includes URL shortening as a core workflow, which reduces friction for distributing trackable links. Short links are easier to share in character-limited channels and can improve consistency across teams. Centralized link management can also support basic governance (naming, organization, and reuse). For small teams, this can be simpler than adopting broader marketing automation or data platforms for basic link attribution.
Not full-funnel attribution platform
PixelMe’s core model is click and link based, which may not satisfy organizations that need multi-touch attribution across web sessions, CRM stages, and offline interactions. It is less suited to complex B2B buying journeys that require account-level rollups and opportunity influence reporting. Teams may still need a separate attribution or analytics layer for comprehensive measurement. This can create parallel reporting systems if not carefully governed.
Limited ABM orchestration depth
While it can support account-based execution through targeted audiences and campaign links, it is not a complete ABM orchestration suite. Capabilities such as account identification, intent aggregation, advanced segmentation, and coordinated multi-channel plays may require additional tools. Reporting may focus more on clicks and audiences than account progression. This can be a constraint for mature ABM programs.
Dependency on ad platform policies
Retargeting and audience building depend on integrations and policies of advertising platforms and browsers. Changes to third-party cookie support, tracking restrictions, or platform terms can reduce effectiveness or require workflow changes. Teams operating in regulated environments may need additional consent and governance controls. These external dependencies can introduce variability in results over time.
Plan & Pricing
Marketers / Retargeting (URL shortener) plans:
| Plan | Price | Key features & notes |
|---|---|---|
| Growth | $99 per month (or $69 per month when billed annually) | Up to 2 retargeting pixels, up to 20,000 tracked clicks/month, dedicated customer support (<48hr). (Annual billing advertised as “Save 30%”.). |
| Scale | $149 per month (or $104 per month when billed annually) | Up to 5 retargeting pixels, up to 50,000 tracked clicks/month, includes features in Growth. |
| Elite | $249 per month (or $174 per month when billed annually) | Up to 10 retargeting pixels, up to 100,000 tracked clicks/month, up to 10 custom domains, includes Scale features. |
Deep Link / Attribution-only (Amazon sellers) plans:
| Plan | Price | Key features & notes |
|---|---|---|
| Standard (Attribution-only) | $99 per month | 20,000 tracked clicks/month, Amazon attribution, up to 5 retargeting pixels, support for up to 50 Amazon products, unlimited micro landing pages. |
| Advanced (Attribution-only) | $149 per month | 50,000 tracked clicks/month, Amazon attribution, up to 5 retargeting pixels, up to 50 Amazon products. |
| Ultimate (Attribution-only) | $249 per month | 100,000 tracked clicks/month, Amazon attribution, up to 5 retargeting pixels, up to 50 Amazon products, 10 custom domains. |
| Enterprise (Attribution-only) | Custom pricing | Enterprise / white-glove: dedicated account manager, phone support, unlimited scale — contact sales for a quote. |
Managed / Full Ad Management (off-Amazon ad management & full platform access):
| Offering | Price | Key features & notes |
|---|---|---|
| Full platform / Managed service | Starts at $500 per month (plus one-time $500 onboarding fee) | Full access to PixelMe optimization & ad management services (Google, Facebook/Instagram, TikTok, retargeting, keyword-level conversion tracking). Pricing scales with number of ASINs and scope; contact sales. |
