fitgap

Post Planner

Features
Ease of use
Ease of management
Quality of support
Affordability
Market presence
Take the quiz to check if Post Planner and its alternatives fit your requirements.
Pricing from
$7 per month
Free Trial
Free version
User corporate size
Small
Medium
Large
User industry
  1. Media and communications
  2. Information technology and software
  3. Arts, entertainment, and recreation

What is Post Planner

Post Planner is a social media management tool focused on planning, scheduling, and recycling social posts across supported networks. It is typically used by small businesses, creators, and agencies that need a lightweight workflow for building a posting calendar and maintaining consistent publishing. The product emphasizes content discovery/ideas and queue-based scheduling rather than broader marketing automation or CRM capabilities. It is positioned for teams that want simpler social publishing and engagement workflows without an all-in-one marketing suite.

pros

Queue-based scheduling workflow

Post Planner centers on queue and calendar-style scheduling to help users plan posts ahead of time. This supports repeatable publishing routines for multiple pages or profiles. The workflow is generally simpler than platforms that bundle social with CRM, email, and multi-channel automation. For teams primarily focused on publishing cadence, this reduces setup and operational overhead.

Content ideas and discovery

The product includes features aimed at finding post ideas and curating content for social publishing. This can help users who do not have a dedicated content team maintain a steady pipeline. In practice, it supports faster creation of a posting plan compared with tools that assume users bring all content assets. It is most relevant for organic social posting use cases.

Designed for small teams

Post Planner is oriented toward individuals and small teams that need core social planning and scheduling. It typically fits organizations that do not require enterprise governance, complex approval chains, or deep analytics. Compared with broader marketing platforms in the space, it focuses on a narrower set of social tasks. This can make onboarding and day-to-day use more straightforward for non-specialists.

cons

Limited enterprise governance

Post Planner is not commonly positioned for large enterprises that require advanced role-based controls, audit trails, and complex approval workflows. Organizations with strict brand compliance requirements may find the governance model insufficient. Teams that need multi-department approvals and granular permissions often look for more robust administration features. This can be a constraint for regulated industries.

Less comprehensive analytics

Analytics and reporting tend to be more limited than platforms that specialize in social listening, competitive benchmarking, and advanced performance measurement. Users may need to rely on native network analytics or separate BI/reporting tools for deeper insights. This is a drawback for teams that manage large content programs and require standardized reporting across brands. It can also limit optimization workflows based on detailed audience and engagement data.

Narrower marketing suite coverage

Post Planner focuses on social publishing and does not typically provide full marketing automation, lead management, or integrated CRM capabilities. Businesses looking to connect social activity directly to multi-step campaigns, attribution, and lifecycle marketing may need additional systems. This increases integration and process complexity when social is part of a broader demand-generation stack. It is less suitable as a single platform for end-to-end digital marketing operations.

Plan & Pricing

Plan Price Key features & notes
Free Free 1 social account; 1 user; 15 scheduled posts; up to 3 posts/day per account; 100 AI credits/day; basic scheduling & basic content curation; Email & chat support.
Starter $12 per month (monthly) OR $7 per month billed annually ($84/year) 3 social accounts; 1 user; 150 scheduled posts; 12 posts/day per account; 1,000 AI credits/day; includes scheduling (plus) and content (basic) features; Email & chat support.
Growth (Most popular) $49 per month (monthly) OR $37 per month billed annually ($444/year) 12 social accounts; 2 users; 1,000 scheduled posts; 18 posts/day per account; 20,000 AI credits/day; scheduling (plus) and content (plus) features; Email & chat support.
Business $79 per month (monthly) OR $57 per month billed annually ($684/year) 25 social accounts; 5 users; 5,000 scheduled posts; 24 posts/day per account; 40,000 AI credits/day; scheduling (plus) and content (plus); full analytics; Email & chat support.
Enterprise Contact Us (custom pricing) 100 social accounts (example listed); 15 users; 20,000 scheduled posts; 51+ posts/day per account; 51+ AI credits/day; enterprise-level limits/features; Contact sales.

Seller details

Post Planner LLC
Austin, Texas, United States
2011
Private
https://www.postplanner.com/
https://x.com/postplanner
https://www.linkedin.com/company/post-planner

Tools by Post Planner LLC

Post Planner

Best Post Planner alternatives

HubSpot Marketing Hub
Sprout Social
Brandwatch Social Media Management
Sendible
See all alternatives

Popular categories

All categories