Promo
Video editing software
Presentation software
Video software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$29 per user per month
Free Trial unavailable
Free version
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What is Promo
Promo is a cloud-based video creation and editing tool focused on producing short marketing and social media videos from templates, stock assets, and user-uploaded media. It targets small businesses, marketers, and teams that need to publish promotional content without using complex desktop editors. The product emphasizes template-driven workflows, a built-in media library, and brand-oriented editing (logos, colors, and text overlays). It is typically used for ads, social posts, product promos, and simple explainers rather than long-form production.
Template-first video creation
Promo provides a large set of pre-built templates designed for common promotional scenarios such as social ads, announcements, and product highlights. This reduces the time needed to assemble a video compared with timeline-heavy editors. The workflow suits users who prioritize speed and consistency over granular editing control.
Integrated stock media library
The platform includes access to stock video, images, and music that can be inserted directly into projects. This helps teams produce content without sourcing assets from separate marketplaces. For organizations with limited creative resources, the built-in library can simplify compliance and licensing management compared with ad hoc downloads.
Branding and resizing tools
Promo supports adding brand elements such as logos, colors, and fonts across videos to maintain consistency. It also supports producing multiple aspect ratios for different social channels, which reduces rework when repurposing content. These capabilities align with common needs in social-first video production workflows.
Limited advanced editing controls
Promo is optimized for template-based assembly and may not offer the depth of control found in professional NLEs (e.g., detailed keyframing, compositing, or advanced color grading). Users needing complex motion graphics or precise audio mixing may hit workflow limits. Teams producing long-form or highly customized videos may require additional tools.
Presentation features are basic
While it can be used to create slide-like video sequences, it is not a full presentation platform with robust live presenting, speaker notes, or interactive slide management. Users who need traditional deck creation and delivery may find the feature set insufficient. It is better suited to exporting video content than running presentations.
Output and collaboration constraints
Collaboration, review, and versioning capabilities can be less comprehensive than platforms built for multi-stakeholder production pipelines. Depending on plan, there may be constraints around exports, formats, or asset usage rights that require careful review. Larger teams may need clearer governance features such as role-based approvals and centralized asset management.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Basic | Annual: $29 per user/month (billed $348/year). Monthly: $59 per user/month. | No PromoAI videos; 120 premium clips (Getty Images); 2 GB upload storage; 1 Brand (up to 5 logos/fonts/colors); 200 licensed music tracks; HD exports (1080p); create & edit unlimited non-AI videos; up to 5 min video length. |
| Standard | Annual: $59 per user/month (billed $708/year). Monthly: $119 per user/month. | 360 PromoAI videos/month; 3,600 premium clips/month; 10 GB upload storage; 3 Brands (5 logos/fonts/colors each); 1,000 licensed music tracks; HD exports; up to 5 min video length. |
| Pro | Annual: $199 per user/month (billed $2,388/year). Monthly: $399 per user/month. | 3,600 PromoAI videos/month; 36,000 premium clips/month; 50 GB upload storage; 10 Brands; 2,000 licensed music tracks; White-label & reselling rights; HD exports; up to 5 min video length. |
| Business | Custom / Contact sales ("Let’s Talk") | Enterprise plan: Unlimited PromoAI videos, unlimited premium clips, unlimited upload storage, unlimited Brands, white-label & reselling rights; dedicated/enterprise features — contact sales for pricing. |
Seller details
Promo.com Ltd.
New York, New York, United States
2016
Private
https://promo.com/
https://x.com/promo
https://www.linkedin.com/company/promo-com
