Publer
Social media management tools
Social media marketing software
Facebook data mining software
Facebook page management software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$5 per month
Free TrialFree version
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- Arts, entertainment, and recreation
- Information technology and software
- Media and communications
What is Publer
Publer is a social media management tool used to schedule, publish, and manage posts across multiple social networks from a single workspace. It is typically used by small businesses, creators, and agencies that need content calendars, post approval workflows, and recurring or queued publishing. The product focuses on post creation and scheduling features (including link-in-bio style pages and media handling) rather than full-funnel marketing automation or enterprise social listening.
Multi-network scheduling and queues
Publer supports scheduling and publishing to multiple social platforms from one calendar, including queued and recurring posting. It provides bulk scheduling options to reduce manual posting effort for teams managing many accounts. This aligns well with day-to-day social publishing needs compared with broader marketing suites that emphasize email, CRM, or automation first.
Collaboration and approvals
Publer includes team collaboration features such as workspaces, roles, and post approval flows for shared accounts. These controls help agencies and small teams reduce publishing errors and maintain brand consistency. The workflow is oriented around content review and scheduling rather than complex campaign orchestration.
Content creation utilities
Publer provides built-in tools that support post preparation, such as media handling and reusable content elements, plus options like link-in-bio style pages. These utilities reduce reliance on separate tools for common publishing tasks. For teams focused on consistent posting cadence, these features can streamline the content-to-publish process.
Limited enterprise listening depth
Publer is primarily a publishing and account management tool, not a full social listening and intelligence platform. Organizations that require advanced monitoring, sentiment analysis, or large-scale media intelligence may need additional software. Reporting and insights are typically more operational than research-grade.
Not a marketing automation suite
Publer does not position itself as an end-to-end marketing automation platform with deep CRM, lead scoring, and multi-channel journey orchestration. Teams looking to unify social with email automation, ads management, and revenue attribution may find gaps. Integrations can help, but they add dependency on third-party systems.
Facebook data mining mismatch
While Publer supports Facebook publishing and page management workflows, it is not designed for "data mining" use cases such as large-scale extraction and analysis of Facebook user/page data. Access to Facebook data is constrained by platform APIs and permissions, which limits what tools like Publer can provide. Buyers specifically seeking Facebook data mining capabilities should validate exact data access, exports, and compliance constraints.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Free | Free forever | 1 user, 1 workspace, up to 3 social accounts (cannot connect Twitter/X), 10 pending scheduled posts per account, 25 saved drafts, 24-hour post history, Link in Bio for Instagram, free trials on paid features. |
| Professional | Starts at $5 per month (for 1 social account, 0 additional members) | Unlimited scheduled posts & drafts, eternal post history, unlimited workspaces & media library, bulk scheduling, Twitter/X integration. Pricing is customizable: additional social account = $4/month, additional member = $2/month; 7-day free trial. |
| Business | Starts at $10 per month (for 1 social account, 0 additional members) | All Professional features plus unlimited AI prompts, analytics & reports, best times to post, hashtag suggestions, post recycling, VistaCreate integration. Pricing is customizable: additional social account = $7/month, additional member = $3/month; 14-day free trial. |
| Enterprise | Custom pricing (Get a quote) | All Business features, higher volume discounts, 1:1 onboarding, prioritized support, unlimited daily posting, early access to new features, option to pay by bank/wire transfer. |
Notes: Yearly billing offers 2 months free (annual discount). For every 9 social accounts or 9 additional members, the 10th is free. Prices and per-account/member add-ons are dynamic and shown in real time on Publer's Plans & Pricing page.
