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Pure Chat

Features
Ease of use
Ease of management
Quality of support
Affordability
Market presence
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Pricing from
$39 per month
Free Trial
Free version
User corporate size
Small
Medium
Large
User industry
  1. Real estate and property management
  2. Retail and wholesale
  3. Accommodation and food services

What is Pure Chat

Pure Chat is a live chat software product used to add real-time chat widgets to websites so teams can respond to visitor questions and route inquiries to the right person. It is typically used by small to mid-sized businesses for sales and support conversations, with basic agent tools and chat transcripts. The product focuses on straightforward website chat deployment rather than a full customer engagement suite with extensive automation.

pros

Simple website chat deployment

Pure Chat is designed to be embedded on a website with a chat widget and used quickly by support or sales teams. The core workflow centers on handling inbound visitor conversations in real time. This makes it easier to adopt than broader platforms that combine chat with multi-channel marketing and CRM features.

Core agent chat features

The product supports essential live chat operations such as managing conversations, capturing visitor details, and reviewing chat transcripts. These capabilities cover common needs for handling pre-sales questions and basic customer support. Teams that primarily need live chat (rather than a full engagement platform) can keep processes lightweight.

Useful for small teams

Pure Chat is commonly positioned for smaller organizations that want a dedicated live chat tool without implementing a larger customer platform. It can fit teams that prefer a focused tool for website conversations and simple reporting. This can reduce setup and operational overhead compared with more complex suites.

cons

Limited omnichannel capabilities

Pure Chat is primarily centered on website live chat rather than a unified inbox across email, SMS, social, and voice. Organizations that need consistent workflows across multiple channels may require additional tools. This can increase integration and administration effort compared with more consolidated customer communication platforms.

Less advanced automation

Compared with platforms that include built-in marketing automation, lead scoring, and complex routing logic, Pure Chat is more limited in automation depth. Teams may not find advanced journey orchestration or sophisticated chatbot/AI workflows as a core strength. As requirements grow, organizations may need to pair it with separate automation systems.

Integrations and extensibility vary

Integration breadth and depth may not match products that offer large app marketplaces and extensive APIs as a primary focus. Some organizations may need custom workarounds to connect chat data to CRM, analytics, or ticketing systems in the desired way. This can affect reporting consistency and downstream process automation.

Plan & Pricing

Plan Price Key features & notes
Growth $39 per month (billed annually) / $49 per month (billed monthly) Supports 1 website; includes 4 users/operators; 100 SMS notifications; Additional users/operators: $13/mo (annual), $15/mo (monthly); Unlimited chats, mobile apps (iOS & Android), canned responses, visitor tracking, basic reporting and support; cannot remove Pure Chat branding.
PRO $79 per month (billed annually) / $99 per month (billed monthly) Supports unlimited websites; includes 10 users/operators; 1,000 SMS notifications; Remove Pure Chat branding available; Additional users/operators: $8/mo (annual), $10/mo (monthly); advanced widget customization, all integrations, Engagement Hub, unlimited chat history/transcripts, realtime analytics, CSV exports, file transfer, trigger-based actions, security roles, mobile apps, support.

Seller details

Pure Chat, Inc.
Scottsdale, Arizona, United States
2012
Private
https://www.purechat.com/
https://x.com/purechat
https://www.linkedin.com/company/pure-chat

Tools by Pure Chat, Inc.

Pure Chat

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