Rebuy
E-commerce personalization software
E-commerce search software
Shopping cart software
E-commerce software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$25 per month
Free TrialFree version
Small
Medium
Large
- Retail and wholesale
- Accommodation and food services
- Arts, entertainment, and recreation
What is Rebuy
Rebuy is an e-commerce personalization platform used by online retailers to add product recommendations, upsells, and cross-sells across the shopping journey. It is commonly deployed on Shopify storefronts and checkout flows to increase average order value through rules-based and data-driven merchandising. The product combines on-site widgets (cart, checkout, post-purchase, and product pages) with analytics and testing to measure performance of recommendation strategies.
Deep Shopify-focused deployment
Rebuy is designed to be implemented directly within Shopify stores, with widgets that can be placed on product pages, cart, checkout, and post-purchase experiences. This focus reduces the need for custom engineering compared with more general-purpose personalization tooling. It also aligns with common Shopify merchant workflows for merchandising and theme management.
Multiple revenue-driving modules
The platform supports several on-site monetization patterns, including upsell/cross-sell recommendations, cart and checkout offers, and post-purchase offers. This breadth allows teams to run coordinated strategies across different stages of the customer journey rather than relying on a single placement. It is useful for merchants that want a unified approach to on-site conversion tactics.
Built-in measurement and testing
Rebuy includes reporting to attribute revenue and conversion impact to specific widgets and offers. It also supports experimentation approaches (such as A/B testing) to compare recommendation strategies and placements. This helps merchandising and growth teams iterate based on observed performance rather than only qualitative feedback.
Primarily Shopify ecosystem
Rebuy’s strongest fit is Shopify, which can limit applicability for merchants on other commerce platforms or with heavily customized headless stacks. Organizations running multiple storefront technologies may need additional tools or custom work to standardize personalization across properties. This can increase operational complexity for multi-platform retailers.
Not a full search suite
While Rebuy can influence product discovery through recommendations, it is not positioned as a comprehensive site search platform with full indexing, ranking controls, and advanced search merchandising typical of dedicated search products. Merchants with complex catalogs and search-specific requirements may still need a separate search solution. This can lead to overlapping tooling for discovery versus recommendations.
Requires ongoing tuning
Effective personalization depends on continuous configuration of rules, placements, and offer logic, plus monitoring of performance. Teams without dedicated merchandising or growth operations may struggle to maintain optimal setups over time. As catalogs and promotions change, widgets and recommendation strategies often require updates to stay accurate and compliant with brand guidelines.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Rebuy Monetize | Free | Post-purchase / thank-you page offers; earn $0.20–$0.35+ per transaction; monthly payments from Rebuy; fully customizable settings. |
| Build your own plan (a la carte packages) | Starts at $25 per month (for one package) — price scales based on orders per month | Combine product packages (Cart & Merchandising; Checkout & Post-Purchase; Search & Collections; Flows & A/B Testing). Price depends on orders/month and selected packages; 14-day free trial for package subscriptions. |
| Platform One | $534 per month (billed monthly) — price is based on orders per month | Full personalization suite (all Rebuy packages), Premium Support, beta access, dedicated CSM, launch & service discounts; Platform One pricing scales with order volume; 30-day trial available for Platform One per pricing FAQ. |
| Premium Support (add-on) | $499 per month | Priority preference, Customer Success Manager, quarterly business reviews. |
Seller details
Rebuy Engine, Inc.
Private
https://rebuyengine.com/
https://x.com/rebuyengine
https://www.linkedin.com/company/rebuy-engine/
