
Shipt
Grocery delivery software
On-demand delivery software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$4.99 per month
Small
Medium
Large
- Healthcare and life sciences
- Retail and wholesale
- Accommodation and food services
What is Shipt
Shipt is a grocery delivery and same-day fulfillment platform that connects retailers with shoppers/drivers to pick, pack, and deliver orders to customers. It supports retailer-branded eCommerce experiences and last-mile delivery operations for grocery and household essentials. The product is used by retailers that want to offer same-day delivery without building a full delivery workforce and routing stack internally. Shipt also operates a consumer-facing marketplace in supported regions.
Retailer fulfillment and delivery network
Shipt provides an operational model that combines order fulfillment (shopping/picking) with last-mile delivery using a shopper network. This can reduce the need for retailers to staff and manage a dedicated fleet for same-day delivery. It is well-suited to grocery and big-box retail use cases where item substitution and in-store picking are common. The approach aligns with retailers that want to extend delivery coverage beyond store staff capacity.
Retailer-branded ordering options
Shipt supports retailer-branded digital ordering experiences rather than only a third-party marketplace model. This can help retailers maintain control over customer experience, pricing, and promotions depending on the program configuration. It also supports common grocery workflows such as substitutions and customer communication during picking. These capabilities are important for retailers that prioritize brand ownership and customer relationship management.
Same-day delivery operations focus
The platform is designed around on-demand and scheduled delivery windows, which fits grocery and essentials delivery expectations. It supports operational coordination between stores, shoppers, and customers for time-sensitive orders. This focus can simplify launching same-day delivery compared with assembling separate tools for dispatch, shopper management, and customer communications. It is positioned for retailers that need rapid fulfillment rather than parcel-style shipping.
Geography and retailer availability limits
Service availability depends on Shipt’s coverage and participating retailers, which can vary by market. Retailers outside supported regions may not be able to use Shipt as a practical fulfillment option. Even within supported areas, capacity can fluctuate based on shopper availability and peak demand. This can make delivery promise consistency harder to manage than fully owned delivery operations.
Less control than owned fleet
Because deliveries rely on a shopper network, retailers may have less direct control over labor scheduling, training, and in-store execution than with an in-house team. Quality can vary by shopper experience and store conditions, especially for complex orders and substitutions. Retailers may need additional processes to monitor performance and handle exceptions. This trade-off is common in network-based on-demand delivery models.
Not a pure routing TMS tool
Shipt is primarily a fulfillment and delivery service platform rather than a standalone route optimization and fleet management system. Organizations looking for deep routing configuration, multi-stop optimization for owned fleets, or broad carrier-style dispatch may find it less aligned. Integrations and operational workflows are oriented toward retail grocery fulfillment rather than general logistics. Some businesses may still require separate tools for broader delivery management needs.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Monthly Membership | $10.99 per month | Unlimited deliveries; $0 delivery fee on orders $35+; deliveries under $35 incur a $7 delivery fee; 14-day free trial available. |
| Annual Membership | $99 per year | Same benefits as Monthly; unlimited deliveries; $0 delivery fee on orders $35+; deliveries under $35 incur a $7 delivery fee. |
| Student Membership | $4.99 per month (eligible students) | Discounted student rate (verify with student email); eligible for up to 4 years or until graduation; includes same member benefits; renews at regular price after the eligibility period. |
| One-time delivery (no membership) | Delivery fee $10 per order (one-time delivery) | No membership required; service fees and per-item price differences/markups may apply; alcohol orders may incur a $7 alcohol fee in areas where available. |
Seller details
Target Corporation
Birmingham, Alabama, United States
2014
Subsidiary
https://www.shipt.com/
https://x.com/shipt
https://www.linkedin.com/company/shipt