SiteGuru
SEO tools
Keyword position software
Rank tracking software
Search software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$49 per month
Free TrialFree version
Small
Medium
Large
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What is SiteGuru
SiteGuru is a web-based SEO auditing tool that crawls a website and produces prioritized recommendations to improve on-page SEO and technical SEO. It is used by small businesses, agencies, and site owners who want ongoing site health monitoring without running manual audits. The product focuses on actionable tasks (often presented as a to-do list) and recurring checks rather than broad competitive research datasets. It commonly integrates with analytics and search performance data to help users connect issues to traffic and visibility changes.
Actionable audit task workflow
SiteGuru organizes crawl findings into a prioritized list of fixes, which helps users move from diagnostics to execution. This workflow is practical for teams that need clear next steps rather than large volumes of raw SEO data. It fits recurring maintenance use cases such as monitoring broken links, missing metadata, and indexability issues. The emphasis on tasks can reduce time spent interpreting reports compared with more research-heavy platforms.
Ongoing site monitoring
The product is designed for repeated audits so users can track whether issues are resolved and whether new issues appear after site changes. This supports continuous SEO hygiene for content updates, CMS migrations, and template changes. Scheduled re-crawls and change tracking are useful for agencies managing multiple client sites. The monitoring approach aligns well with operational SEO processes.
Focus on technical and on-page
SiteGuru concentrates on technical SEO and on-page checks such as crawlability, internal linking, duplicate titles, and missing headings. This makes it suitable for teams that primarily need site quality control rather than extensive market intelligence. It can complement analytics/search performance data by highlighting site-level causes of ranking or traffic drops. The narrower scope can be easier to adopt for non-specialists.
Limited competitive research depth
SiteGuru’s core value is site auditing, not large-scale competitor intelligence or market-wide keyword databases. Organizations that need deep competitor benchmarking, backlink intelligence, or broad SERP research may need additional tools. This can increase tool sprawl for teams that want one platform for research plus auditing. The product is better positioned as an operational SEO auditor than an all-in-one research suite.
Rank tracking may be secondary
While it can support visibility monitoring, SiteGuru is not primarily known as dedicated keyword position software. Teams that require granular rank tracking features (e.g., extensive location/device segmentation, large keyword sets, and advanced reporting) may find the capabilities less comprehensive than specialist rank trackers. This matters for agencies with strict SLA reporting requirements. Users may need a separate rank tracking workflow depending on scale.
Less suited to enterprise governance
For large organizations, requirements often include advanced role-based access control, multi-department workflows, and complex approval processes. SiteGuru’s task-oriented auditing approach may not cover enterprise governance needs such as custom permissions, extensive integrations, and centralized policy enforcement. Large web estates with many subdomains and properties can also require more configurable crawling and reporting. As a result, it may fit best for SMB and mid-market teams.
Plan & Pricing
| Plan | Price (monthly) | Annual (20% off) | Key features & notes |
|---|---|---|---|
| Small | $49 per month (billed monthly) | Equivalent to $39.20 per month (billed annually) / $470.40 per year | 5 websites; Responsive support; 5,000 pages per site; 2,500 keywords per site; White-label reports; Start free trial. |
| Medium | $99 per month (billed monthly) | Equivalent to $79.20 per month (billed annually) / $950.40 per year | 15 websites; Responsive support; 5,000 pages per site; 2,500 keywords per site; White-label reports; Start free trial. |
| Large | $199 per month (billed monthly) | Equivalent to $159.20 per month (billed annually) / $1,910.40 per year | 50 websites; Priority support; 5,000 pages per site; 2,500 keywords per site; White-label reports; Start free trial. |
Notes: SiteGuru advertises a 6-week free trial (no credit card required) and indicates a free tier with limited features is available after the trial ends. All information taken from SiteGuru's official pricing page (siteguru.co/pricing).
Seller details
SiteGuru
Amsterdam, Netherlands
2016
Private
https://siteguru.co/
https://x.com/siteguruapp
https://www.linkedin.com/company/siteguru
