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Social Pinpoint

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What is Social Pinpoint

Social Pinpoint is an online community engagement platform used to collect, map, and analyze public input for projects and planning initiatives. It is commonly used by local governments, public agencies, and organizations running consultations that require surveys, interactive mapping, and discussion tools. The product focuses on place-based engagement workflows, including geolocated comments and idea collection, and provides reporting features to support decision-making and stakeholder communication.

pros

Strong map-based engagement

Social Pinpoint supports interactive mapping where participants can drop pins, comment on locations, and categorize feedback by place. This is well-suited to planning, infrastructure, and community development use cases where location context matters. The map-first approach differentiates it from community platforms that center primarily on forums or member networking.

Purpose-built consultation workflows

The platform is designed around public consultation activities such as surveys, idea boards, Q&A, and project pages. It helps teams structure engagement by project, phase, and topic rather than operating as a general-purpose member community. This can reduce configuration effort for organizations running recurring consultations.

Reporting and export options

Social Pinpoint provides tools to summarize and analyze engagement results, including filtering and exporting feedback for internal analysis. These capabilities support sharing outcomes with internal stakeholders and incorporating input into planning processes. Compared with event-centric community tools, the emphasis is on capturing and synthesizing feedback over time.

cons

Less suited for member communities

Social Pinpoint is oriented toward time-bound consultations rather than ongoing member-led communities. Organizations seeking features like member profiles, groups, advocacy programs, or community gamification may find gaps. It may require pairing with other systems for long-term community relationship management.

Limited event and webinar depth

While it can support engagement around initiatives, it is not primarily an event management or webinar delivery platform. Teams that need registration, ticketing, agenda management, virtual event production, or sponsor/exhibitor tooling may need additional products. This can add integration and operational overhead.

Integration details vary by deployment

Integration capabilities (for example, SSO, CRM, GIS, or data warehouse connections) can depend on the customer’s plan and implementation approach. Buyers may need to validate API availability, data models, and automation options during procurement. This can affect scalability for organizations with complex enterprise architecture requirements.

Plan & Pricing

Plan Price Key features & notes
Starter Not listed — "Enquire Now" (contact sales) Unlimited public projects; 5 user licenses; All participation tools; Standard content tools; Reporting & analytics; Page drafts, versioning and scheduled publishing; Standard design template with basic brand integration; Basic training and support. Source: Social Pinpoint Plans page.
Professional Not listed — "Enquire Now" (contact sales) Unlimited private and public projects; 10 user licenses; Sentiment analysis & tagging; Email campaigns & lists; New project notifications; Advanced theming; Moderate training and support. Source: Social Pinpoint Plans page.
Enterprise Not listed — "Enquire Now" (contact sales) Unlimited private and public projects; Unlimited general user licenses; 10 site admin licenses; Teams; Premium content tools; Publishing approvals workflow; Custom design theme; API access; Superior training & support; Custom / enterprise billing. Source: Social Pinpoint Plans page.

Seller details

Social Pinpoint
Melbourne, Victoria, Australia
2012
Private
https://www.socialpinpoint.com/
https://x.com/socialpinpoint
https://www.linkedin.com/company/social-pinpoint

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