
Socialshaker
Gamification software
Sweepstakes software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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€79 per month
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Medium
Large
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What is Socialshaker
Socialshaker is a campaign platform for running interactive promotions such as contests, sweepstakes, quizzes, and instant-win mechanics across web and social channels. It is used by marketing teams and agencies to collect leads, grow audiences, and engage customers with gamified experiences. The product focuses on configurable campaign templates, landing pages, and social sharing/viral mechanics, with options to connect to common marketing tools for follow-up.
Broad promotion campaign templates
Socialshaker supports multiple promotional formats (e.g., sweepstakes, contests, quizzes, and instant-win style games) that map to common acquisition and engagement use cases. This breadth reduces the need to stitch together separate tools for different campaign types. Teams can reuse patterns across campaigns rather than building each experience from scratch.
Lead capture and qualification
The platform is designed around collecting participant data through forms and gated interactions. This makes it suitable for list growth, segmentation, and basic qualification workflows tied to promotional participation. Compared with tools focused mainly on internal performance gamification, Socialshaker is oriented toward external audience acquisition.
Social and sharing mechanics
Socialshaker includes mechanics intended to encourage sharing and referrals as part of promotions. These features support campaign distribution beyond paid media and owned channels. For teams running recurring promotions, built-in sharing flows can be simpler than custom development.
Not an internal gamification suite
Socialshaker is primarily built for marketing promotions rather than employee enablement or sales performance gamification. Organizations looking for coaching, performance analytics, and ongoing incentive programs may find the feature set less aligned. It is better suited to time-bound campaigns than continuous workforce engagement.
Compliance and legal setup required
Sweepstakes and contest campaigns often require jurisdiction-specific rules, eligibility handling, and recordkeeping. Socialshaker can provide campaign mechanics, but legal compliance typically remains the customer’s responsibility. Teams may need additional review and process controls before launching in multiple regions.
Integration depth varies by stack
While the product can connect to marketing systems for exporting leads, the depth of integrations and automation can vary depending on the tools in use. Some organizations may need manual exports, middleware, or custom work to fit existing CRM/marketing operations. This can affect reporting continuity across the full funnel.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Free | 0€ — Free for life (No credit card required) | 1 simultaneous campaign; 10 participants per campaign; 0 workspace shares; basic graphic templates; Chat support ~24h; No emailing sends/limited features. |
| Basic | 99€ per month (monthly, no commitment) or 79€ per month (with 12-month commitment) — €948 per year | 3 simultaneous campaigns; 2 workspace shares; 500 participants per campaign; Access to email editor; White-label (listed as available); CRM connector (setup fee may apply); Chat support ~3h. |
| Professional | 199€ per month (monthly, no commitment) or 149€ per month (with 12-month commitment) — €1,788 per year | 5 simultaneous campaigns; 2 workspace shares; 10,000 participants per campaign; White-label; Access to email editor & emailing sends; CRM connector (setup fee may apply); Analytics Plus & Advanced export; Chat support ~1h. |
| Advanced | 299€ per month (monthly, no commitment) or 239€ per month (with 12-month commitment) — €2,868 per year | 10 simultaneous campaigns; 6 workspace shares; 15,000 participants per campaign; White-label; Full emailing & CRM connector (setup fee may apply); Advanced statistics & export; Chat support ~30min. |
Notes: Prices are shown excluding VAT. VAT will be applied at payment. The vendor also offers add-on packs (participant packs and email packs) and tailor-made activations on quotation. Participant pack examples (official): +5,000 participants €200 excl. VAT; +10,000 €360; +20,000 €660; +50,000 €1,400; +100,000 €2,000. Email packs (listed as available) and some connectors may incur additional setup fees.