
Success.ai
CRM software
Sales intelligence software
Lead intelligence software
Lead mining software
Email marketing software
Demand generation software
Lead generation software
B2B contact databases software
Campaign software
Email list manager software
Email logging software
Email workflow software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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What is Success.ai
Success.ai is a sales outreach and lead generation platform that combines a B2B contact database with email campaign tooling. It is used by sales teams, agencies, and founders to find prospects, build lists, and run outbound email sequences from a single interface. The product emphasizes contact discovery and campaign execution rather than full-lifecycle CRM administration. It also includes workflow features for managing outreach steps and tracking email activity.
Integrated prospecting and outreach
The product combines lead search/contact data with outbound email sequencing, reducing the need to move lists between separate tools. This supports a prospect-to-campaign workflow that is common for small sales teams and agencies. Users can build targeted lists and launch campaigns without extensive CRM configuration. This positioning aligns more with outbound execution than with enterprise CRM suites.
Built for outbound campaigns
Success.ai focuses on email campaign creation, sequencing, and list management as primary workflows. This can be simpler to adopt for teams that mainly run cold outreach and demand generation. Email activity tracking and workflow steps support repeatable outreach processes. For organizations prioritizing outbound volume and speed, this focus can be a practical fit.
Lead list management features
The platform includes tools to organize contacts into lists and manage campaign-ready segments. This helps teams maintain separate audiences for different offers, industries, or personas. Centralized list handling can reduce duplication and manual spreadsheet work. It is especially relevant for teams that run multiple concurrent outbound campaigns.
Limited CRM depth
While it supports outreach workflows, it does not present as a full-featured CRM for complex pipelines, forecasting, territory management, or advanced permissions. Organizations that need robust opportunity management and multi-team sales operations may still require a dedicated CRM. This can introduce integration and data-governance work to keep systems aligned. The product’s core value is stronger in lead generation than in end-to-end CRM.
Data coverage and accuracy uncertainty
Publicly verifiable details about the size, freshness, and sourcing of the contact database are limited, making it harder to benchmark against established data providers. Buyers may need to validate match rates, bounce rates, and regional/industry coverage through a pilot. Contact data quality can vary by geography and persona, affecting deliverability and conversion. Procurement teams often require clear documentation on data provenance and compliance.
Deliverability and compliance dependencies
Outbound email performance depends on factors beyond the application, including sending domain setup, authentication (SPF/DKIM/DMARC), and list hygiene. If the product is used for cold outreach at scale, teams may need additional processes for consent management, suppression lists, and regulatory compliance. Some organizations will require more granular controls, audit trails, or policy enforcement than lightweight outreach tools provide. These requirements can increase operational overhead.
Plan & Pricing
Lead Finder (Lead credits & B2B data)
| Plan | Price | Key features & notes |
|---|---|---|
| Starter Leads | $37 per month (billed annually) / $49 per month (billed monthly) | Contact lookups: Unlimited; Uploaded contacts: Unlimited; Lead credits: 2,000 /mo; Buying intent topics: 1; Advance filters (basic); Data enrichment, CSV export, live chat support. |
| Growth Leads | $74 per month (billed annually) / $99 per month (billed monthly) | Contact lookups: Unlimited; Uploaded contacts: Unlimited; Lead credits: 5,000 /mo; Buying intent topics: 6; Advanced filters (funding, technology), workspaces & team functionality, data enrichment. |
| Infinity Leads | $149 per month (billed annually) / $199 per month (billed monthly) | Contact lookups: Unlimited; Uploaded contacts: Unlimited; Lead credits: 15,000 /mo; Buying intent topics: 12; Custom lead lists, priority features; notes: “Unlimited fair usage” applies up to 1M monthly / 100K daily exports — contact for Enterprise limits. |
Outreach / Sending & Warmup (Multichannel outreach, CRM, email sending)
| Plan | Price | Key features & notes |
|---|---|---|
| Starter (Outreach) | $29 per month (billed annually, shown as $39 $29/mo) / $39 per month (billed monthly) | Unlimited email sending & uploaded contacts; Mailbox warmup: Unlimited; AI Writer credits (yearly/monthly listing shows 1,000 /mo for starter on monthly view); User-brought mailboxes: ~5 (starter tier); Campaigns & sequences (A/B testing, sender rotation, time-delayed sending), unified inbox, 1 deal pipeline. |
| Growth (Outreach) | $74 per month (billed annually) / $99 per month (billed monthly) | Unlimited sending & uploads; AI Writer credits ~3,000 /mo (monthly view); User-brought mailboxes ~20; Multichannel sequences (email, LinkedIn, phone), workspaces, 5 deal pipelines, premium chat support. |
| Infinity (Outreach) | $149 per month (billed annually) / $199 per month (billed monthly) | Unlimited sending & uploads; AI Writer credits ~10,000 /mo; User-brought mailboxes ~100; Unlimited deal pipelines, higher export limits; includes additional paid users & larger active contact allowances on some offers; Enterprise available for higher usage. |
Enterprise / White-label / Custom
| Plan | Price | Key features & notes |
|---|---|---|
| Enterprise / Custom | Contact sales | Custom organization seats, custom datasets, white-label & agency partnerships, higher export limits and SLAs. |
Add‑ons & one-off / per-use costs (official site “Add-Ons” section)
- DFY (Done-for-you) Accounts Setup: $3 per G Suite account + $12 per domain.
- Dedicated Success Manager: $99 add-on.
- Connecting additional LinkedIn accounts: $20 per account.
- Connecting additional WhatsApp accounts: $20 per account.
- Email Verifier service: $10 per 2,500 verifications.
- SMS / Website visitor ID / Lead verification: listed as “Coming Soon” or add-on.
Notes / source details: Pricing page shows both billed-yearly (discounted) and billed-monthly figures and repeated sections for Lead Finder and Outreach. The site also displays “Get Started for FREE” / “Sign up for free” and a “Try Success.ai — No credit card required” banner; a 14-day money-back guarantee is also shown. All entries above are taken from Success.ai’s official pricing / buy-now pages.