
Sugar Sell
CRM software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$885 per month
Small
Medium
Large
- Professional services (engineering, legal, consulting, etc.)
- Construction
- Agriculture, fishing, and forestry
What is Sugar Sell
Sugar Sell is a sales-focused CRM application within the SugarCRM product suite. It supports lead, account, contact, opportunity, and pipeline management for sales teams that need forecasting and activity tracking. The product is typically deployed as part of SugarCRM’s broader platform, with options that vary by edition and deployment model. It is used by mid-market and enterprise organizations that want a configurable CRM with native suite alignment across sales, marketing, and service modules.
Strong pipeline and forecasting
Sugar Sell includes core sales CRM objects such as leads, accounts, contacts, opportunities, and quotes, with pipeline views and forecasting workflows. It supports sales activity tracking and reporting needed for pipeline reviews. Compared with lighter-weight CRMs, it is oriented toward structured sales processes and forecast management. It also benefits from being part of a broader suite when organizations want consistent data across teams.
Configurable data model and UI
Sugar Sell supports configuration of fields, layouts, and modules to match specific sales processes. This helps organizations that need more than a fixed pipeline template and want CRM screens aligned to their terminology and stages. Configuration can reduce reliance on external tools for basic process fit. It is generally positioned for teams that expect ongoing CRM tailoring rather than a minimal setup.
Suite alignment across functions
Sugar Sell is designed to work alongside other SugarCRM applications, enabling shared customer records across sales and adjacent functions. This can simplify handoffs and reporting when sales needs to coordinate with marketing or service teams on the same platform. Organizations that standardize on one vendor suite can reduce integration overhead for common CRM data. The approach contrasts with assembling multiple point solutions for each function.
Implementation can be complex
Sugar Sell’s configurability and suite orientation typically require planning, administration, and governance to implement well. Organizations without CRM operations resources may find setup and ongoing changes more involved than simpler CRMs. Data model decisions and workflow design can add time to deployment. This can increase total effort compared with tools optimized for quick, lightweight adoption.
Costs scale with requirements
Licensing and overall cost can increase as organizations add users, advanced capabilities, or additional suite modules. Teams that only need basic pipeline tracking may pay for functionality they do not fully use. Budgeting often needs to include implementation services and administration time. This can be a constraint for small teams seeking a low-cost, minimal-configuration CRM.
Ecosystem varies by region
The breadth of third-party apps, templates, and community resources can be more limited than the largest CRM ecosystems. This may affect how quickly teams can find prebuilt integrations or implementation partners in certain markets. Organizations may need more custom integration work for niche systems. Due diligence on required connectors and partner availability is important before standardizing.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Standard | $59 per user/month (billed annually) — 15 user minimum | Accounts & contact management; Lead & opportunity management; Quote management; Activity management; Pipeline management; Business process management; Reporting & analytics; Mobility; Basic support; (mentions Mail & calendar integration). |
| Advanced | $85 per user/month (billed annually) — 15 user minimum | Everything in Standard, plus Mail & calendar integration; Case management; Bug tracking; Standard support; Intelligent lead prioritization; Revenue Intelligence; Generative AI; Sentiment analysis; Chat & chatbot. |
| Premier | $135 per user/month (billed annually) — 15 user minimum | Everything in Advanced, plus Geo mapping; Enhanced forecasting; 2x file managed storage; 2x data managed storage; Enhanced support; News feeds; Smart guides; LinkedIn connector. |
Seller details
SugarCRM Inc.
Cupertino, California, USA
2004
Private
https://www.sugarcrm.com/
https://x.com/SugarCRM
https://www.linkedin.com/company/sugarcrm/