
Trengo
Conversation intelligence software
Sales acceleration software
Customer journey analytics software
Shared inbox software
Help desk software
Live chat software
Customer self-service software
Social customer service software
Conversational support software
Customer communications management software
Customer service automation software
Digital customer service platforms
Email client software
Email management software
WhatsApp marketing software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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€299 per month
Small
Medium
Large
- Accommodation and food services
- Retail and wholesale
- Public sector and nonprofit organizations
What is Trengo
Trengo is a customer communications platform that centralizes email, live chat, and messaging channels such as WhatsApp and social messaging into a shared team inbox. It is used by customer support and customer-facing operations teams to manage, assign, and respond to conversations across channels with collaboration and automation features. The product combines multi-channel routing, internal notes, and workflow automation with optional chatbots and integrations to help teams handle higher message volumes from one workspace.
Omnichannel inbox consolidation
Trengo brings multiple customer communication channels into a single queue, reducing the need to switch between separate tools. Teams can collaborate using assignments, tags, internal notes, and shared visibility into conversation history. This is particularly useful for support and operations teams that handle email plus messaging channels such as WhatsApp and social DMs. The unified view helps standardize handling across channels without requiring a full CRM replacement.
Workflow automation for support
The platform includes rules and automation to route, prioritize, and categorize incoming conversations. These capabilities can reduce manual triage work and help enforce consistent handling (e.g., assigning by topic, channel, or business hours). Compared with tools centered on sales pipeline execution, Trengo’s automation is oriented toward service operations and response workflows. This makes it a practical fit for teams focused on case deflection and faster first response.
WhatsApp and messaging support
Trengo supports messaging-centric customer communication, including WhatsApp, alongside email and chat. This enables teams to run service and operational messaging from the same workspace used for other channels. For organizations where messaging is a primary customer touchpoint, this reduces fragmentation between marketing, support, and operations responses. It also supports consistent conversation history across agents and channels.
Limited sales intelligence depth
Despite covering customer conversations, Trengo is not primarily designed for deep conversation intelligence use cases such as call recording analytics, coaching workflows, and revenue forecasting. Organizations looking for advanced meeting/call analysis, pipeline inspection, and rep performance analytics may need additional specialized tooling. Its strengths are more aligned with service messaging and inbox operations than sales acceleration. This can create gaps for sales teams that require tight pipeline and forecasting workflows.
Analytics may be operational
Reporting typically focuses on inbox and support operations (e.g., volumes, response times, and agent activity) rather than end-to-end customer journey analytics across product usage, web/app events, and attribution. Companies seeking cross-channel journey measurement often need a dedicated analytics stack and data integration. As a result, Trengo may not replace broader customer journey analytics platforms. Buyers should validate the depth of dashboards and export options needed for their BI environment.
Channel setup and governance
Connecting multiple channels (especially messaging channels with policy requirements) can introduce administrative overhead and ongoing governance needs. Teams may need to define routing rules, templates, permissions, and compliance processes to avoid inconsistent responses across agents. This is common in shared inbox deployments but can be underestimated during rollout. Larger organizations may also require more structured role management and auditability than smaller teams.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Boost | €299 per month (billed annually) or €349 per month (monthly) | Includes 10 users; conversation allowance: 6,000/year (annual) or 500/month (monthly); unified inbox, HelpMate AI assistant, website widget, core support features. |
| Pro | €499 per month (billed annually) or €599 per month (monthly) | Includes 20 users; conversation allowance: 18,000/year (annual) or 1,500/month (monthly); adds advanced security, integrations, API access, expanded automation and reporting. |
| Enterprise | Custom pricing | Tailored solutions, custom user & conversation limits, advanced security, dedicated support and integrations — contact sales. |
Add-ons (official pricing shown on Trengo site):
- Conversations add-on: €18 for 100 conversations (monthly) or €15 for 100 conversations (yearly).
- AI surcharge on conversations: €0.30 per AI conversation (monthly customers) or €0.25 per AI conversation (yearly customers).
- Additional users (add-on): Boost: €30 per user/month (monthly) or €25 per user/month (yearly); Pro: €50 per user/month (monthly) or €40 per user/month (yearly).
- WhatsApp/Voice/SMS: Trengo notes "All WhatsApp service conversations" listed as Free on the pricing page; additional usage and AI surcharges may apply for certain messages.
Notes: Prices are displayed in EUR on Trengo's official pricing page and differ if billed monthly vs annually (annual billing shows up to ~20% savings). Conversation definition: any reply within a 7-day window counts as a conversation.
Seller details
Trengo B.V.
Utrecht, Netherlands
2017
Private
https://trengo.com/
https://x.com/trengo
https://www.linkedin.com/company/trengo/