WP EasyCart
Shopping cart software
E-commerce software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$69.00 per year
Free TrialFree version
Small
Medium
Large
- Retail and wholesale
- Manufacturing
- Education and training
What is WP EasyCart
WP EasyCart is a WordPress plugin that adds shopping cart and online store functionality to WordPress sites. It is used by small businesses and WordPress site owners who want to sell physical products, digital downloads, or services from an existing WordPress installation. The product combines catalog management, checkout, payment processing integrations, and basic order management inside the WordPress admin. It is typically deployed as a self-managed plugin rather than a fully hosted commerce platform.
Native WordPress integration
WP EasyCart runs as a WordPress plugin and uses the WordPress admin experience for store configuration and management. This fits teams that already maintain a WordPress site and want commerce features without migrating to a separate storefront system. It also benefits from the broader WordPress ecosystem for themes, content, and site management. For WordPress-centric deployments, this can reduce the need for separate CMS and commerce tooling.
Supports multiple product types
The platform supports selling physical goods, digital products, and services, which covers common small-business use cases. It includes core commerce functions such as product catalog, cart/checkout, and order handling. This breadth can be sufficient for merchants who do not require advanced enterprise merchandising or complex B2B workflows. It is positioned for straightforward storefront requirements rather than highly customized commerce programs.
Self-hosted deployment control
Because it is installed on the merchant’s WordPress hosting environment, data and site control remain with the site owner. This can be important for organizations with specific hosting, security, or compliance preferences. It also allows merchants to align performance and caching strategies with their broader WordPress stack. The tradeoff is that the merchant assumes responsibility for hosting and operational upkeep.
Operational burden on merchant
Running on WordPress means the merchant is responsible for hosting, backups, updates, and security hardening. Plugin and theme conflicts can occur and may require troubleshooting across multiple vendors. Performance and checkout reliability depend on the quality of the hosting environment and site configuration. This can be more demanding than a fully hosted commerce service.
Limited enterprise commerce depth
Compared with larger commerce suites, WP EasyCart is generally oriented toward simpler catalogs and checkout flows. Organizations needing advanced B2B capabilities (such as complex account hierarchies, contract pricing, or sophisticated quoting) may find gaps. Large-scale merchandising, multi-site governance, and deep workflow customization may require additional plugins or custom development. This can increase implementation complexity over time.
Integration scope varies by plugin ecosystem
Integrations often depend on available connectors and the WordPress plugin ecosystem rather than a single unified integration framework. Merchants may need to assemble payments, tax, shipping, and marketing components from multiple sources. This can introduce inconsistent support models and upgrade coordination challenges. Integration reliability can vary based on third-party plugin quality and update cadence.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Free (WP EasyCart plugin on WordPress.org) | FREE | Free plugin available on WordPress.org. Limited features compared to paid editions (2% application fees noted on site), community support only. |
| PRO (Professional Edition) | $69/year* ("as low as" price; 1‑year license commonly shown at $89) | All core features to sell online (30+ payment gateways, coupons, subscriptions, abandoned cart automation, live shipping rates). Licenses are one-time purchases for a given license length (not auto‑renewing); multi‑year purchases reduce effective annual cost. |
| Premium (Premium Edition) | $89/year* ("as low as" price) | Includes everything in PRO plus mobile & desktop apps and premium extensions (ShipStation, QuickBooks, Facebook/Instagram, Avalara, etc.). |
| Developer Edition | $749.00 (sale/one‑time shown on products page) | Higher‑tier/developer license (site lists $1,990 reduced to $749). One‑time purchase (sale price shown). |
| EasyCart Premium Developer Subscription (3 Pack) | $250.00/year | Yearly subscription providing three Premium plugin licenses, support, and access to extensions and mobile/desktop apps. |
Notes: Pricing pages on the vendor site state prices vary by chosen license length (1–5 years) and that the listed "as low as" rates reflect multi‑year purchases. The site also lists smaller add‑ons (e.g., Text Notification Service from $5.99, Installation Service $250) and upgrade/renewal prices.
