Zonka Feedback
Text analysis software
Experience management software
Feedback analytics software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$49 per month
Free TrialFree version
Small
Medium
Large
- Healthcare and life sciences
- Retail and wholesale
- Banking and insurance
What is Zonka Feedback
Zonka Feedback is an experience management and customer feedback platform used to collect, manage, and analyze feedback across digital and in-person touchpoints. It supports survey creation and distribution through channels such as email, web, QR codes, and in-app or kiosk-style collection, and it centralizes responses for reporting and follow-up. The product is typically used by customer experience, support, and operations teams to measure satisfaction (e.g., NPS/CSAT/CES), route issues, and track trends over time. It differentiates through multi-channel survey deployment, workflow-oriented response handling, and integrations for operationalizing feedback.
Multi-channel feedback collection
Zonka Feedback supports collecting feedback through multiple channels, including web links, email, QR codes, and on-site/kiosk-style surveys. This helps teams standardize measurement across locations and customer touchpoints. It is well-suited to frontline environments where quick, repeatable data capture is required. The channel mix reduces reliance on a single collection method and improves coverage across journeys.
Operational workflows for follow-up
The platform includes mechanisms to manage responses beyond reporting, such as assigning, tracking, and closing the loop on feedback items. This supports service recovery and internal accountability for customer issues. Teams can use these workflows to prioritize detractors or low scores and document actions taken. This operational layer is important for experience programs that need execution, not only analytics.
Dashboards and feedback analytics
Zonka Feedback provides reporting and dashboards for common CX metrics and survey performance. It enables segmentation and trend tracking to monitor changes by location, channel, or time period. The analytics are oriented toward survey-based feedback programs and day-to-day CX monitoring. This makes it practical for teams that need quick visibility without building a separate BI stack.
Advanced text analytics depth
While the product supports analyzing feedback, organizations with heavy unstructured data needs (large volumes of open-text, speech, or omnichannel conversational data) may require more specialized text analytics capabilities. Use cases such as complex topic modeling, deep linguistic analysis, or large-scale model governance may exceed what survey-centric tools typically provide. Teams should validate how the platform handles multilingual analysis, custom taxonomies, and model transparency. For advanced analytics programs, integration with external data science tooling may be necessary.
Enterprise research features limited
For formal market research workflows, some advanced capabilities may be less comprehensive than dedicated research platforms. Examples can include complex sampling management, advanced conjoint/maxdiff, and highly customized weighting or statistical testing workflows. Organizations running large-scale research operations should confirm whether required methodologies are supported natively. The product is generally better aligned to ongoing experience measurement than specialized research studies.
Data platform extensibility constraints
Compared with broader analytics and data platforms, the product is more focused on feedback program execution than on acting as a general-purpose data layer. Organizations that need extensive data modeling, large-scale ingestion from many enterprise systems, or complex cross-domain analytics may find limitations. Integration options should be reviewed for required CRMs, helpdesks, and data warehouses. Some teams may still need a separate BI or data platform for enterprise-wide analytics.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Free | $0 (permanent free tier) | Basic/limited features; AI Sentiment (Basic) available; some channels (e.g., WhatsApp) and integrations limited. |
| Starter | $49 per month | Entry paid tier (starter-level features); includes higher SMS/email/send limits vs Free, device licenses, basic AI features; advertised as the entry-level paid plan on Zonka's site. |
| Growth | Contact sales / Not publicly listed | Higher-volume plan with advanced AI features (AI Sentiment - Advanced), increased SMS/email limits, white-label options and API access (details require custom quote). |
| Enterprise | Custom pricing / Contact sales | Enterprise-scale features, dedicated onboarding, regional data hosting, priority support, HIPAA/GDPR compliance; pricing by quote. |
Seller details
Zonka Technologies Pvt. Ltd.
Gurgaon, Haryana, India
2013
Private
https://www.zonkafeedback.com/
https://x.com/zonkafeedback
https://www.linkedin.com/company/zonka-feedback
