OroCommerce
CRM software
E-commerce platforms
Marketplace software
E-commerce software
AI Shopify store builder tools
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
Take the quiz to check if OroCommerce and its alternatives fit your requirements.
Contact the product provider
Free Trial unavailable
Free version
Small
Medium
Large
- Manufacturing
- Agriculture, fishing, and forestry
- Construction
What is OroCommerce
OroCommerce is a B2B-focused e-commerce platform used to run online ordering, customer-specific catalogs and pricing, and account-based purchasing workflows. It targets manufacturers, distributors, and wholesalers that need complex quoting, multi-organization account structures, and ERP/CRM integrations. The product is available as self-hosted and cloud deployments and is built to be extended through configuration and custom development.
B2B commerce workflow depth
OroCommerce supports common B2B requirements such as customer-specific catalogs, price lists, negotiated pricing, and role-based buyer permissions. It includes workflows for RFQ/quoting and repeat ordering that fit account-based purchasing. This emphasis on B2B processes is more central than in many sales-focused CRMs in the reference set.
Flexible deployment and control
Organizations can deploy OroCommerce in the cloud or self-host to meet data residency, security, or customization requirements. Self-hosting can simplify integration patterns where direct network access to internal systems is required. This provides more infrastructure control than many SaaS-only products in the reference set.
Extensible architecture for integrations
The platform is designed to integrate with ERP, PIM, and other back-office systems commonly used in B2B commerce. It provides APIs and an extension model intended for tailoring data models and business logic. This can help teams implement complex order, inventory, and customer-account synchronization scenarios.
Higher implementation effort
OroCommerce typically requires solution design, integration work, and ongoing technical administration, especially for B2B-specific pricing and account structures. Teams often need developer involvement for non-standard workflows and UI changes. Compared with many out-of-the-box CRM tools in the reference set, time-to-value can be longer.
Not a primary CRM suite
While OroCommerce includes customer and account data needed for commerce operations, it is not positioned as a full sales CRM replacement with deep opportunity management and sales engagement features. Many organizations still pair it with a dedicated CRM for pipeline, forecasting, and sales automation. Buyers evaluating it under “CRM software” should validate which CRM capabilities are native versus integrated.
Not an AI Shopify builder
OroCommerce is not an AI-based Shopify store builder tool and does not primarily target rapid storefront generation for small merchants. Its core use cases center on B2B commerce complexity rather than template-driven, AI-assisted store creation. If “AI Shopify store builder tools” is a requirement, this product may not align without significant custom work.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Community Edition | Free | Open-source Community Edition; self-hosted (downloadable source code); includes core OroCommerce functionality for small businesses and developers. |
| Enterprise Edition | Custom pricing — contact sales | Single license supports unlimited sites and all enterprise features (eCommerce, CRM, Marketplace, PIM, CMS). Pricing is quote-based and depends on Gross Merchandise Value (GMV), OroCloud hosting needs, and number of admin users (packages start with 25 admin users). Contact Oro for a tailored quote. |
Seller details
Oro, Inc.
Los Angeles, CA, USA
2012
Private
https://oroinc.com/
https://x.com/oroinc
https://www.linkedin.com/company/oro-inc-/
