Woodpecker.co
AI sales assistant software
Email tracking software
Sales engagement software
Sales acceleration software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$24 per month
Free Trial
Free version unavailable
Small
Medium
Large
- Information technology and software
- Media and communications
- Professional services (engineering, legal, consulting, etc.)
What is Woodpecker.co
Woodpecker.co is a sales engagement platform focused on outbound email outreach and follow-up automation. It helps sales and business development teams run multi-step email sequences, personalize messages at scale, and track engagement signals to prioritize follow-ups. The product emphasizes deliverability controls and inbox-safe sending practices, and it integrates with common CRM and email providers for workflow continuity.
Outbound sequencing focused workflow
Woodpecker centers on building and running outbound email sequences with conditional follow-ups based on recipient behavior. This makes it well-suited for SDR/BDR teams and agencies that need repeatable outreach processes. Compared with broader sales suites, the interface and feature set stay concentrated on email-first engagement rather than full CRM coverage.
Deliverability and sending controls
The platform includes features intended to support deliverability, such as throttling, scheduling, and safeguards that reduce the risk of sending patterns that trigger spam filters. It supports connecting user mailboxes so messages send from the user’s email account rather than a shared sending domain. These controls are important for teams that rely heavily on cold email and need consistent inbox placement.
Engagement tracking for follow-up
Woodpecker provides email tracking signals (for example opens and clicks) and reply handling to help users decide when to follow up. It supports tasking and notifications around prospect activity so reps can prioritize outreach. This aligns with sales acceleration use cases where speed-to-response and consistent follow-up matter.
Not a full CRM suite
Woodpecker is primarily an outreach tool rather than a system of record for accounts, opportunities, and forecasting. Teams typically need a separate CRM for pipeline management, reporting, and territory/account structures. Organizations looking for an all-in-one sales platform may find the scope narrower than broader sales hubs.
Email-first engagement emphasis
The core workflows are centered on email sequences, with less emphasis on native multi-channel engagement (for example deep calling, SMS, or social touches) than some sales engagement suites. If a team’s playbooks require tightly orchestrated multi-channel cadences, they may need additional tools. This can increase operational complexity across the sales stack.
AI assistant depth varies
While positioned in the AI sales assistant category, the product’s primary value is still automation and sequencing rather than end-to-end AI-driven prospecting and coaching. Teams expecting advanced AI capabilities such as automated account research, conversation intelligence, or predictive pipeline insights may find gaps. The practical impact of AI features depends on the specific plan and integrations used.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| 7-day Free trial | $0 for 7 days | Contacted Prospects: 50; Emails/month: 600; Stored prospects: 200; Free warm-ups: 0; Live chat & onboarding assistance. |
| Starter | $24 per month (when billed annually) / $35 per month (monthly) | Contacted Prospects: preset tiers starting at 500 (also 2,000 / 4,000 / 8,000); Emails/month: 6,000; Stored prospects: 2,000; Free warm-ups: 2; Live chat & email support. |
| Growth (Popular) | $126 per month (annual) / $188 per month (monthly) | Contacted Prospects: 10,000–80,000 (preset options); Emails/month: 120,000; Stored prospects: 40,000; Free warm-ups: 20; Live chat & email support. |
| SCALE | $903 per month (annual) / $1,354 per month (monthly) | Contacted Prospects: 100,000–1,000,000 (preset options); Emails/month: 1,200,000; Stored prospects: 400,000; Free warm-ups: 135; Includes Customer Success and live chat & email support. |
| MAX | $6,666 per month (annual) / $9,999 per month (monthly) | Contacted Prospects: Unlimited; Emails/month: Unlimited; Stored prospects: Unlimited; Free warm-ups: Unlimited; Includes Dedicated account manager and live chat & email support. |
Add-ons (official site): LinkedIn outreach automation $29/mo per LinkedIn account; Warm-up add-on $5/mo per inbox; Lead Finder credits (additional packages available); Email addresses: $6/mo (Google/Microsoft) or $4/mo (Maildoso/Infraforge) per address; New domains ~$1/mo billed annually; Connect your domain $1/mo billed annually; Dedicated servers $59/mo per server; Agency panel $27/mo per active client; White-label reporting app $5/mo per active client; API/webhooks/integrations $20/mo. Prices shown are from Woodpecker's official pricing page and add-ons list.
Seller details
Woodpecker.co Sp. z o.o.
Wrocław, Poland
2015
Private
https://woodpecker.co/
https://x.com/woodpeckerco
https://www.linkedin.com/company/woodpecker-co/
