Structurely
AI sales assistant software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
Take the quiz to check if Structurely and its alternatives fit your requirements.
$499 per month
Free Trial
Free version unavailable
Small
Medium
Large
- Real estate and property management
- Education and training
- Public sector and nonprofit organizations
What is Structurely
Structurely is an AI sales assistant focused on automating lead engagement and qualification through conversational messaging. It is used by sales and customer acquisition teams—commonly in industries such as real estate and home services—to respond to inbound leads, ask qualifying questions, and route prospects to human reps. The product emphasizes always-on follow-up via SMS and chat-style conversations and can integrate with common CRMs and lead sources to capture and update lead data.
Automated lead qualification workflows
Structurely is designed to run structured, multi-step qualification conversations without requiring a rep to respond in real time. It can collect key fields (e.g., timeline, intent, contact details) and pass qualified leads to a human for next steps. This is useful for teams that receive high volumes of inbound inquiries and need consistent first-touch handling. The approach reduces reliance on manual triage compared with general-purpose CRM-only setups.
SMS-first engagement capability
The product centers on text-message style interactions, which aligns with how many prospects respond to inbound outreach. SMS-based follow-up can help teams contact leads outside business hours and maintain continuity across multiple touches. This is particularly relevant for local-business and consumer-facing sales motions where speed-to-lead matters. It complements, rather than replaces, CRM pipeline management tools.
Integrations with lead sources
Structurely is positioned to connect with lead sources and CRM systems so conversations can be triggered by new inquiries and outcomes can be recorded back to the system of record. This supports routing rules and handoff to sales reps when qualification criteria are met. Integration reduces duplicate data entry and helps keep lead status current. The product fits as an engagement layer alongside existing sales stacks.
Narrower scope than CRMs
Structurely focuses on conversational engagement and qualification rather than end-to-end sales pipeline management. Teams still typically need a CRM for forecasting, opportunity tracking, quoting, and broader reporting. Organizations looking for a single system to manage the full sales lifecycle may find the product insufficient on its own. This can add complexity if workflows are not clearly defined between systems.
Industry fit can vary
The product’s conversational scripts and qualification approach tend to align best with inbound, high-velocity lead environments. For complex B2B sales cycles with multiple stakeholders, long evaluation periods, or highly customized discovery, automated conversations may require significant tailoring. If lead sources or qualification criteria are atypical, teams may need additional configuration and oversight. Results can depend heavily on how well the conversation design matches the sales process.
Limited public transparency on details
Compared with larger, suite-based vendors, publicly available information on packaging, feature depth, and roadmap can be harder to validate without a sales process. Buyers may need to confirm specifics such as supported CRM integrations, compliance controls, and analytics capabilities during evaluation. This can lengthen due diligence for procurement and IT stakeholders. It also makes side-by-side comparison with broader platforms more effortful.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Standard | $499/mo | 250 Leads/mo; AI Appointment Setting; Live Transfer Phone Calls; Local Presence Phone Numbers; 3 Month Drip Campaigns; Pre-built & Custom Scripts; Personalized Onboarding. |
| Pro | $949/mo | 500 Leads/mo; same core features as Standard. |
| Enterprise | $1,799/mo | 1,000 Leads/mo; same core features; contact sales for customization. |
Notes:
- Official pricing page includes the three plans above and notes additional compliance/pass-through charges; it points to the Terms of Use for a detailed breakdown.
- The Terms of Use (Supplemental Terms for Business Customers) lists subscription options that overlap but differ in wording/pricing (e.g., lists a "Bundle" at $949/mo for up to 500 leads and "Enterprise Bundle" at $1,799/mo) and explicitly states Compliance and Twilio pass-along costs (see details below).
