Rafiki
AI sales assistant software
Conversation intelligence software
Sales coaching software
Sales acceleration software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
Take the quiz to check if Rafiki and its alternatives fit your requirements.
$19 per user per month
Free TrialFree version
Small
Medium
Large
-
What is Rafiki
Rafiki is an AI sales assistant focused on capturing and analyzing sales conversations and turning them into actionable guidance for revenue teams. It supports use cases such as call recording, transcription, deal and pipeline insights, and coaching workflows for sales managers and enablement teams. The product positions itself around automating note-taking and surfacing follow-ups, risks, and next steps from meetings across common conferencing tools and CRMs.
Conversation capture and summaries
Rafiki records meetings and generates transcripts and AI-written summaries to reduce manual note-taking. This helps reps keep CRM activity and follow-ups current without duplicating work after calls. It also creates a consistent record of customer conversations that managers can review for coaching and deal inspection.
Coaching and QA workflows
The platform supports reviewing calls for talk tracks, objection handling, and adherence to sales methodology. Managers can use call libraries and highlights to coach across a team and standardize feedback. This aligns with sales coaching needs that are typically separate from core CRM systems.
Deal and pipeline signals
Rafiki surfaces conversation-derived signals (for example, next steps, risks, and stakeholder mentions) that can inform deal reviews. These insights can complement CRM pipeline data by adding qualitative context from calls. For teams that already use a CRM, this can improve forecasting discussions and inspection cadence.
Vendor details not well verified
Publicly verifiable information about the owning legal entity, founding year, and headquarters is not consistently available across authoritative sources. This makes it harder for procurement teams to complete due diligence and vendor risk assessments. Buyers may need to request formal company documentation (legal name, security attestations, and data-processing terms) directly from the vendor.
Integration depth varies by stack
Value depends on how deeply Rafiki integrates with the organization’s CRM, calendar, email, and conferencing tools. If integrations are limited or require manual steps, teams may still need to update records and tasks in multiple systems. Organizations with complex CRM customizations may need additional configuration to align fields and workflows.
Privacy and compliance considerations
Recording and analyzing calls introduces consent, retention, and data residency requirements that vary by region and industry. Teams may need to configure recording disclosures, access controls, and retention policies to meet internal compliance standards. Security reviews often require clarity on where audio/transcripts are stored and how AI models process customer data.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Starter (up to 3 users) | $19 per user/month (billed annually) — $24 per user/month (billed quarterly) | Unlimited recording & transcription (60+ languages), AI Smart Call Summary, one-click follow-up email, snippets/playlists/comments with timestamps, CRM integration, team analytics, ChatGPT assistant. |
| Premium | $49 per user/month (billed annually) — $59 per user/month (billed quarterly) | All Starter features plus call-summary & follow-up customization, auto-capture & fill CRM fields, auto capture MEDDIC/SPICED/BANT/GAP, Gen-AI Smart Call Scoring, Deal Dashboard & forecasting, ChatGPT deal insights, Generative AI Search/Reports (add-on credits). |
| Enterprise | Custom / Contact Sales | All Premium features plus in-house deployment (GCP/AWS/Azure), API support, dedicated support & monitoring, multi-team customizations, advanced security, custom integrations. |
Seller details
Rafiki (legal entity unspecified)
