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SE Ranking

Features
Ease of use
Ease of management
Quality of support
Affordability
Market presence
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Pricing from
$103.20 per month
Free Trial
Free version unavailable
User corporate size
Small
Medium
Large
User industry
  1. Information technology and software
  2. Media and communications
  3. Real estate and property management

What is SE Ranking

SE Ranking is an SEO platform that helps teams monitor search visibility and improve organic performance through rank tracking, keyword research, site auditing, and backlink analysis. It is used by in-house marketers and agencies to track keyword positions across locations and devices, audit technical SEO issues, and report results to stakeholders. The product also includes tools for local SEO management and competitor research, with configurable reporting and client workspaces aimed at ongoing SEO operations.

pros

Strong rank tracking controls

SE Ranking provides scheduled keyword position tracking across search engines with options for device and location targeting. It supports organizing keywords into projects and groups, which helps agencies and multi-site teams manage portfolios. Reporting focuses on rank changes and visibility trends, which fits recurring SEO monitoring workflows.

Broad SEO workflow coverage

The platform combines rank tracking with keyword research, site auditing, backlink monitoring, and on-page checks in one interface. This reduces the need to stitch together multiple point tools for day-to-day SEO operations. It also includes client-facing reporting and workspace features that support agency delivery.

Local SEO management features

SE Ranking includes local SEO capabilities such as location-based tracking and tools oriented to local visibility monitoring. These features help teams evaluate performance for specific geographies and business locations. For organizations with multiple branches, this supports consistent tracking and reporting by market.

cons

Competitive intelligence depth varies

Compared with platforms centered on large-scale competitive and market intelligence, SE Ranking is more SEO-operations oriented. Competitor insights are useful for search-focused benchmarking but may be less comprehensive for broader digital market analysis. Teams needing extensive cross-channel intelligence may require additional tools.

Paid search intelligence is limited

SE Ranking includes competitor research elements, but its core value is organic SEO and rank tracking rather than deep paid search intelligence. Organizations that rely heavily on detailed ad creative history, spend estimation, and multi-network coverage may find gaps. This can lead to parallel tooling for PPC-focused workflows.

Enterprise governance may be constrained

For large organizations, requirements such as advanced role-based access controls, complex approval workflows, and centralized governance can be more demanding than typical SEO team needs. While the platform supports multi-project management, some enterprise operating models may require more granular controls. Data export and integration needs can also increase as reporting becomes more centralized.

Plan & Pricing

Plan Price Key features & notes
Core $103.20 per month (annual billing, saves 20%) — $129.00 per month (monthly billing) 10 projects, 1 manager seat, 2,000 keywords (daily tracking), 100 AI prompts/day, 250,000 audit pages/month. Includes rank tracking, unlimited keyword/competitor/backlink research, site & on-page audit, Looker Studio/GA/GSC integrations. 14-day free trial (no credit card). Source: SE Ranking official pricing page.
Growth $223.20 per month (annual billing, saves 20%) — $279.00 per month (monthly billing) 30 projects, 3 manager seats, 5,000 keywords (daily tracking), 250 AI prompts/day, 2,000,000 audit pages/month. Adds historical project data, API access with 100k credits, guest links, dedicated support. 14-day free trial (no credit card). Source: SE Ranking official pricing page.
Enterprise Custom pricing (contact sales) Flexible terms, custom limits and pricing, full API & advanced integrations, dedicated onboarding/support. Source: SE Ranking official pricing page.

Add-ons & usage-based items (official site):

Pricing model: Add-ons / Usage-based (annual or monthly as noted)

  • Agency Pack: +$69.00 / mo (annual billing only). White-label reporting, client seats, Agency Catalog placement, Lead Generator. Source: SE Ranking pricing page.

  • AI Search Add-on: Pricing (checks per month): 200 checks — $89 /mo (monthly) or $71.20 /mo (annual); 450 checks — $179 /mo (monthly) or $143.20 /mo (annual); 1000 checks — $345 /mo (monthly) or $276 /mo (annual). 1 check = 1 prompt + 1 AI platform. Source: SE Ranking help center (AI Search Add-on KB).

  • SEO/Data API (Data API credit plans — annual packages): 24M credits — $3,816.00 / year (effective $318.00 /mo); 36M — $4,896.00 / year (effective $408.00 /mo); 48M — $5,808.00 / year (effective $484.00 /mo); 60M — $6,660.00 / year (effective $555.00 /mo); 72M — $7,416.00 / year (effective $618.00 /mo); 84M — $8,148.00 / year (effective $679.00 /mo); 96M — $8,832.00 / year (effective $736.00 /mo); 108M — $9,504.00 / year (effective $792.00 /mo); 120M — $10,200.00 / year (effective $850.00 /mo). These Data API plans are sold as annual credit packages. Source: SE Ranking API documentation.

  • SE Ranking API (product listing on pricing page) — listed "From $318.00 / mo (annual billing only)" and a separate API add-on line showing +$149.00 /mo (annual billing only) in the pricing matrix; contact sales/FAQ if unclear. Source: SE Ranking pricing & API pages.

Seller details

SE Ranking Limited
London, United Kingdom
2013
Private
https://seranking.com/
https://x.com/seranking
https://www.linkedin.com/company/se-ranking/

Tools by SE Ranking Limited

SE Ranking

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Related stack guides

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Resolve keyword cannibalization by intent
Step1
Export keyword and ranking data
Step2
Cluster keywords by SERP similarity
Step3
Validate intent and label each cluster
Step4
Implement fixes in the CMS

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