Scoop.it
Content curation software
Content distribution software
Content marketing software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$14.99 per month
Free TrialFree version
Small
Medium
Large
- Education and training
- Public sector and nonprofit organizations
- Construction
What is Scoop.it
Scoop.it is a content curation platform used to discover, organize, and publish third-party and owned content around defined topics. It supports marketing and communications teams that need to maintain topical hubs, newsletters, or social-ready content streams without creating all content from scratch. The product centers on topic-based “scoops,” editorial workflows, and publishing to web pages and other channels. It also provides analytics to track engagement with curated content.
Topic-based curation workflows
Scoop.it structures curation around topics, making it easier to collect and manage content streams for specific audiences. Users can review suggested sources, add commentary, and publish items into a consistent format. This approach supports repeatable editorial processes for ongoing campaigns and thought-leadership programs.
Built-in publishing destinations
The platform supports publishing curated content to web-based topic pages and other distribution endpoints, reducing the need to manually reformat content for each channel. This helps teams operationalize curation as a regular content output. It is particularly useful when the goal is to maintain a branded content hub that aggregates relevant industry material.
Analytics for curated content
Scoop.it includes reporting to measure how curated items perform, such as engagement with published pages and shared content. These metrics help teams refine sources and topics based on observed audience interest. Analytics also support demonstrating the contribution of curation to broader content marketing objectives.
Limited end-to-end marketing suite
Scoop.it focuses on curation and related publishing rather than providing a full content marketing stack. Teams may still need separate tools for deep SEO research, comprehensive social scheduling, marketing automation, and campaign attribution. This can increase integration and process overhead in larger marketing operations.
Curation quality depends on sources
The usefulness of recommendations and curated streams depends heavily on the quality and breadth of selected sources and keywords. Poorly configured topics can lead to irrelevant suggestions and more manual filtering. Ongoing tuning is typically required to keep feeds aligned with changing editorial priorities.
Governance and compliance considerations
Curating and republishing third-party content introduces copyright, licensing, and brand-safety considerations. Organizations may need internal guidelines for excerpt length, attribution, and approval workflows beyond what the tool enforces. This is especially relevant for regulated industries and teams with strict communications review processes.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Free | $0 per month | Unlimited publications; Publications visible to the Scoop.it community; 1 publication page; "Join Free" on official pricing page. |
| Pro | $14.99 per month (paid yearly) — or $17.99/month (paid monthly) | Publications visible on the Internet; Share to up to 5 social accounts; Custom page templates; Statistics; Online support; pricing page shows a "free trial" button. |
| Plus | $67 per month (paid yearly) — or $79/month (paid monthly) | All Pro features plus: Create newsletters; Send newsletters (max 50 recipients); 5 publication pages; Share to up to 10 social networks; Scheduling; Website integration (WordPress/embed); Content email alerts; "free trial" button on page. |
| Enterprise | Custom pricing (Talk to us) | All Plus features plus: Dedicated training & support; Private & collaborative curation; White-label; SSO (SAML) integration; Advanced integrations (RSS, API, domain name); Automation (publications & newsletter creation); Sharing to Microsoft Teams & Slack; contact via "Talk to us" link. |
Seller details
Scoop.it
San Francisco, CA, USA
2011
Private
https://www.scoop.it/
https://x.com/scoopit
https://www.linkedin.com/company/scoop-it/
