Flowcode
Attribution software
Landing page builders
Mobile marketing software
QR code generator software
Smart link software
Web design software
Account-based marketing software
Account-based execution software
Conversion rate optimization tools
Software design software
UX design software
AI QR code generator tools
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
Take the quiz to check if Flowcode and its alternatives fit your requirements.
$25 per month
Free TrialFree version
Small
Medium
Large
- Media and communications
- Arts, entertainment, and recreation
- Retail and wholesale
What is Flowcode
Flowcode is a QR code platform used to create, manage, and measure QR-driven campaigns that route people from offline or physical touchpoints to digital destinations. It supports use cases such as event marketing, retail packaging, out-of-home advertising, and lead capture by linking scans to web pages, forms, or other URLs. The product emphasizes dynamic QR codes, campaign management, and scan analytics to help teams attribute engagement and optimize destinations. It is typically used by marketing, growth, and brand teams that need trackable QR experiences at scale.
Dynamic QR and link routing
Flowcode supports dynamic QR codes that can be updated after deployment, which reduces reprinting risk for physical assets. It enables routing to different destinations based on campaign needs, helping teams manage multiple placements under a consistent structure. This is useful for organizations running recurring promotions, events, or distributed field marketing programs.
Scan analytics and attribution signals
The platform provides scan-level reporting that helps teams understand engagement by time, location, and campaign. These analytics can be used as attribution inputs alongside other marketing measurement systems, especially for offline-to-online journeys. Compared with general marketing automation tools, the focus is narrower but more purpose-built for QR interactions.
Landing experiences for QR traffic
Flowcode includes tools to create or configure mobile-friendly destinations for QR visitors, reducing reliance on separate web development for simple campaign pages. This supports faster experimentation for conversion rate optimization on QR-specific traffic. It can be practical for teams that need consistent templates and rapid iteration across many QR placements.
Not a full attribution suite
Flowcode’s measurement is centered on QR scans and the immediate click-through journey rather than end-to-end multi-touch attribution across channels. Organizations that need person-level stitching, pipeline influence modeling, or complex B2B attribution may require additional systems. The product works best when used as one signal source within a broader analytics stack.
Limited ABM execution depth
While QR campaigns can support account-based plays (e.g., targeted direct mail or events), Flowcode is not primarily an account orchestration or data enrichment platform. Teams running mature ABM programs may still need dedicated tooling for account identification, segmentation, and cross-channel activation. QR performance data may require integration work to map to accounts and opportunities.
Integrations vary by stack
The value of QR analytics increases when connected to CRM, marketing automation, and web analytics, but integration depth can vary depending on the customer’s tooling. Some organizations may need custom tracking conventions, UTM governance, or middleware to standardize reporting. This can add implementation effort for enterprises with strict data and privacy requirements.
Plan & Pricing
Flowcode 1 (Individuals)
| Plan | Price | Key features & notes |
|---|---|---|
| Free | $0 per month | Up to 2 Flowcodes & Landing Pages; Analytics for up to 500 scans (analytics stops after 500 but codes always work); Ad-free forever; "Free forever for core features". (Official sign-up mentions a 7-day trial of premium features.) |
| Pro Plus | $25 per month | Up to 50 Flowcodes & Landing Pages; Analytics for up to 6,000 scans; 3 collaboration seats; Basic chat support; "Buy now" available on pricing page. |
| Growth | $250 per month | Starts at 150 Flowcodes & Landing Pages; Analytics included for first 10,000 scans with geo-location data; CRM integrations and API access; Custom seat packages; Priority support; Book a demo / Buy now on pricing page. |
Flowcode 2 (Enterprise conversion platform)
| Plan | Price | Key features & notes |
|---|---|---|
| Growth Plus | $750 per month (billed annually) | 1 Workspace for team collaboration; 1 custom use case built during onboarding; Audience Builder for retargeting; Native CRM and CDP integrations; Real-time analytics and customizable dashboards; Book a demo. |
| Enterprise | Custom pricing | Everything in Growth Plus plus: Unlimited Flowcodes, ShortURLs, and Landing Pages*; Unlimited custom use cases during onboarding*; Unlimited workspaces*; Custom API integrations; Advanced CRM/CDP integrations; AI-driven campaign optimization (SmartFlow); Real-time conversion suite with custom tracking pixels; Full data ownership and custom privacy controls; Dedicated enterprise customer success and brand-compliant design studio. (*Rate card applies; contact sales / book a demo.) |
Seller details
Flowcode, Inc.
New York, NY, USA
2019
Private
https://www.flowcode.com/
https://x.com/flowcode
https://www.linkedin.com/company/flowcode/
