Plasmic
Landing page builders
Web content management software
Website builder software
Application development platforms
Drag and drop app builder software
Conversion rate optimization tools
Application development software
Mobile development software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$39 per month
Free Trial unavailable
Free version
Small
Medium
Large
- Information technology and software
- Media and communications
- Professional services (engineering, legal, consulting, etc.)
What is Plasmic
Plasmic is a visual builder for creating and managing web UI that can be embedded into codebases as React components and pages. It targets product teams and developers who want designers to build and iterate on pages and app surfaces without hand-editing code for every change. Plasmic supports a headless-style workflow by integrating with common frameworks and content sources, and it can be used for landing pages, marketing sites, and application UI. It emphasizes design-to-code output and collaboration between design and engineering.
Design-to-code React output
Plasmic generates React components that developers can version, review, and ship through standard CI/CD workflows. This reduces the gap between visual editing and production code compared with tools that only publish hosted pages. Teams can keep UI in the same repository as the application while still enabling non-developers to make layout and content changes. This approach fits organizations that require code ownership and engineering governance.
Works with existing stacks
Plasmic is designed to integrate with modern web frameworks and can be embedded into existing applications rather than requiring a full rebuild on a proprietary runtime. It supports connecting to external data and content sources, enabling a headless CMS-like pattern for page composition. This makes it suitable for companies that already use a component library and want a visual layer on top. It also helps reduce lock-in relative to fully hosted site builders.
Collaboration for page iteration
Plasmic enables designers and marketers to iterate on landing pages and UI surfaces with a visual editor while developers maintain component APIs and guardrails. This can shorten turnaround time for routine page updates compared with engineering-only workflows. It supports reuse through components and design systems, which helps maintain consistency across pages. The workflow aligns with teams that run frequent experiments and content updates.
Developer setup and governance
Plasmic typically requires initial engineering work to integrate into an application, set up components, and define safe editing boundaries. Organizations without front-end engineering capacity may find it harder to adopt than fully hosted website builders. Ongoing governance is needed to manage component changes and avoid breaking updates. This can add process overhead for small teams.
Not a full marketing suite
Plasmic focuses on building UI and pages rather than providing an all-in-one marketing automation stack. Capabilities such as email marketing, CRM, lead scoring, and multi-channel campaign orchestration generally require separate tools and integrations. Teams looking for a single platform to manage contacts and campaigns will need additional systems. Reporting for marketing lifecycle analytics may therefore be fragmented.
Experimentation and CRO depth varies
While Plasmic can support rapid iteration, advanced conversion-rate optimization features (e.g., built-in experimentation management, audience targeting, and statistical reporting) may require third-party tools. Implementing A/B tests can involve additional engineering or integration work depending on the stack. Teams with heavy experimentation programs may need a dedicated experimentation platform. This increases operational complexity for CRO at scale.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Free | $0 per month (Free forever) | 3 collaborators; Unlimited projects; Unlimited headless CMS; Community forum support; Use custom domains with Plasmic hosting; Deploy to third-party servers; Plasmic badge on every project (for Plasmic-hosted sites). cite |
| Starter | $39 per month (billed yearly) | Everything in Free, plus: Remove Plasmic badge, Custom favicon, AI support chat; included collaborators: 3. cite |
| Pro | $103 per month (billed yearly) | Everything in Starter, plus: 4–10 collaborators; Priority support; Unlimited access to Plasmic AI (Beta); Price per additional collaborator: $20/collaborator. cite |
| Scale | $399 per month (billed yearly) | Everything in Pro, plus: 8–30 collaborators; Content creator mode; A/B testing; Scheduled content; Custom targeting; Price per additional collaborator: $40/collaborator. cite |
| Enterprise | Custom / Contact us | Everything in Scale, plus: Custom collaborators; Custom integrations; Custom roles & permissions; SSO & domain capture; Whitelabeling & embedding; Availability & response time SLAs; Dedicated support & onboarding; Custom pricing & packages. cite |
Seller details
Plasmic, Inc.
San Francisco, CA, USA
2019
Private
https://www.plasmic.app/
https://x.com/plasmicapp
https://www.linkedin.com/company/plasmic/
