Fielo
Channel incentives management (CIM) software
Partner relationship management (PRM) software
Loyalty management software
Partnerships management
Demand generation software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$2,000 per month
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What is Fielo
Fielo is a cloud-based incentives management platform used to design, run, and measure incentive programs for partners, sales teams, and customers. It supports use cases such as channel SPIFFs, rebates, loyalty points, and performance-based rewards, with participant portals and program communications. The product is commonly deployed by channel, sales operations, and marketing teams that need to administer multi-audience incentive programs and track outcomes. It is frequently positioned as an incentives layer that can integrate with CRM and other enterprise systems.
Multi-audience incentive programs
Fielo supports incentive use cases across partners, internal sellers, and customers within a single platform. This helps organizations standardize program rules, participant experiences, and reporting across different audiences. It is well-suited to companies running multiple concurrent programs (e.g., channel promotions plus loyalty) that need shared governance.
Configurable program rules
The platform provides configurable constructs for earning, points, tiers, and reward fulfillment workflows. This allows teams to implement varied incentive mechanics without rebuilding each program from scratch. It can reduce reliance on custom development for common program variations compared with more rigid incentive tooling.
Integrations for operational data
Fielo is designed to connect to upstream systems that provide transactions, claims, and performance data used for accruals and eligibility. This supports automated calculation and participant visibility into progress. Integration capability is important in this category where incentive accuracy depends on CRM/ERP and sales data alignment.
Implementation can be complex
Incentive programs often require detailed rule modeling, data mapping, and exception handling, which can extend implementation timelines. Organizations with fragmented source data may need additional data preparation and governance work. This is a common challenge for CIM deployments and can increase services dependency.
PRM depth may vary
While Fielo can support partner engagement through incentives and portals, it may not replace a full PRM stack for deal registration, MDF workflows, partner onboarding, and content management in all scenarios. Companies seeking an end-to-end PRM may still require complementary systems. Fit depends on how much of the partner lifecycle is expected to live inside the incentives platform.
Reporting needs may require BI
Standard dashboards may not cover all finance-grade reconciliation, cohort analysis, or highly customized KPI requirements. Some organizations may need to export data to a BI tool or data warehouse for advanced analytics and audit support. This adds effort for teams that require complex attribution and multi-touch demand generation reporting.
Plan & Pricing
| Plan / Suite | Price | Key features & notes |
|---|---|---|
| Customer Advocacy (Advocacy package) | $2,000 per org/month (starting) | Advocacy program wizard, points & rewards, multi-channel communications. (Fielo page lists "The Advocacy package... at only $2k/month"). |
| Commerce Loyalty | $2,000 per org/month (starting) | Commerce loyalty: points, vouchers, tiers; Salesforce Commerce integration. (Fielo page lists "starting from $2k per month"). |
| Sales Performance Suite | $3,000 per org/month (starting) | Incentives, learning, gamification integrated with Sales Cloud; "all-inclusive sales package at $3k/month" on product page. |
| Channel Performance / Channel Partner Platform | $4,000 per org/month (starting) | Partner enablement: incentives, rebates, learning, communications; Channel Suite starts at $4k/month. |
| Consumer / Customer Loyalty Suite | $5,000 per org/month (starting) | Full B2C loyalty features: points, cashback, tiers, gamification; site states "starting at $5,000/month". |
Notes: Prices shown on Fielo Salesforce product/solutions pages are in US$ and are presented as "starting from" (i.e., entry-level monthly prices) and the site indicates these are billed annually and "subject to change". Fielo’s site emphasizes contacting sales for a custom quote and additional options (add-ons, org-level pricing).
Seller details
Fielo, Inc.
San Francisco, California, United States
2013
Private
https://www.fielo.com/
https://x.com/fieloapp
https://www.linkedin.com/company/fielo
