Como
Loyalty management software
Demand generation software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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Small
Medium
Large
- Accommodation and food services
- Retail and wholesale
- Arts, entertainment, and recreation
What is Como
Como is a customer engagement platform focused on loyalty programs and digital ordering for restaurants and retail food businesses. It supports use cases such as points-based rewards, customer profiles, targeted promotions, and branded mobile experiences to drive repeat visits. The product commonly pairs loyalty with online ordering and marketing automation features to help operators run campaigns across channels. It is typically used by multi-location chains and independent operators that want a single system for loyalty and guest engagement.
Loyalty plus ordering workflows
Como combines loyalty program management with digital ordering and customer engagement workflows in one platform. This can reduce the need to stitch together separate tools for rewards, offers, and ordering journeys. For food service operators, the tight linkage between transactions and rewards supports more consistent earn-and-redeem experiences. It also simplifies campaign execution when promotions need to apply at checkout.
Customer profiles and segmentation
The platform maintains customer profiles that can be used for segmentation and targeted offers. This supports demand-generation activities such as win-back campaigns, frequency-building promotions, and personalized incentives. Segmentation based on purchase behavior is particularly relevant for multi-location operators that need consistent targeting rules. These capabilities align with common requirements in loyalty-focused engagement stacks.
Multi-location program controls
Como is designed to support chains and franchises that need centralized program configuration with location-level execution. This helps standardize reward rules, promotions, and reporting across stores while still allowing operational flexibility. Central controls can reduce inconsistencies that occur when each location runs separate loyalty tools. It also supports scaling a program without rebuilding core logic per site.
Category focus on food service
Como’s feature set and typical deployments skew toward restaurants and retail food operators. Organizations outside these verticals may find the ordering-centric workflows less relevant than broader loyalty suites. If the primary need is enterprise-wide loyalty across diverse product lines, additional customization or complementary systems may be required. Fit can vary for non-hospitality use cases.
Ecosystem and integrations vary
Integration depth with third-party marketing, e-commerce, and analytics tools can be a deciding factor in this category. Depending on the existing stack, teams may need to validate available connectors, APIs, and implementation effort. Some organizations may require middleware or custom integration work to unify data across systems. This can affect time-to-value for demand-generation use cases.
Advanced marketing features may require add-ons
Compared with platforms that specialize in full-funnel marketing automation, some advanced capabilities (e.g., complex journey orchestration, cross-channel attribution, or extensive experimentation) may be less central. Teams with sophisticated lifecycle marketing requirements should confirm the depth of automation, testing, and reporting needed. In practice, companies may pair Como with additional tools for broader demand-generation programs. This can increase total cost and operational complexity.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Essentials | Not publicly listed — contact sales | Official site references an "Essentials" plan (features include app support, push & in‑app messaging for Essentials). |
Usage-based / add-ons (official knowledge base examples):
- Email campaigns: First 1,000 emails per month are free; additional emails are charged per a "territory pricing list" (no public per-email rates published on the site).
- Push notifications with image: $0.0005 per unit sent (official knowledge base itemizes this cost).
- Several features (branded mobile app, customer portal customizations, certain integrations and customizations) require contacting Customer Success / Support for pricing or are described as add‑ons.
Notes: Public, itemized subscription/pricing tables (per‑month or per‑user plan prices) are not published on the vendor's public website; the site repeatedly directs prospective customers to "Request a demo" or contact the account team for pricing details.
Seller details
Como
Tel Aviv, Israel
2013
Private
https://como.com/
https://x.com/como_sense
https://www.linkedin.com/company/como
