Geckoboard
Digital analytics software
Marketing analytics software
Data visualization tools
Software development analytics tools
Business intelligence software
- Features
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- Ease of management
- Quality of support
- Affordability
- Market presence
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$60 per month
Free Trial
Free version unavailable
Small
Medium
Large
- Retail and wholesale
- Information technology and software
- Media and communications
What is Geckoboard
Geckoboard is a cloud-based dashboarding and data visualization tool used to display key metrics on live TV dashboards and shared web links. It connects to common SaaS data sources (for example, web analytics, CRM, support, and databases) and also supports custom data via API and spreadsheets. Teams use it for real-time operational monitoring and executive KPI reporting rather than deep ad hoc analysis. Its differentiators are fast dashboard setup, TV-friendly display modes, and lightweight sharing for always-on visibility.
Fast KPI dashboard creation
Geckoboard focuses on quickly assembling KPI dashboards from prebuilt widgets and common integrations. This reduces the setup effort compared with broader BI platforms that emphasize modeling and exploratory analysis. The UI is oriented around simple metric tiles, charts, and goal/threshold displays. This makes it practical for teams that need a shared “single screen” view of performance.
Strong live display support
The product is designed for wallboards and continuous monitoring, including full-screen display and auto-refresh behavior. This fits operational use cases such as support queues, sales activity, uptime/incident metrics, and campaign pacing. Sharing options (links and TV displays) support lightweight distribution without building a full analytics portal. The result is a tool that works well for always-on visibility in offices or remote team hubs.
Broad connectors plus API
Geckoboard provides integrations for many common business tools and also supports custom datasets through an API. This combination helps teams centralize metrics even when a source is not natively supported. It can pull from spreadsheets and databases in addition to SaaS tools, which helps cover long-tail reporting needs. The API option is useful for engineering teams that want to push curated metrics into dashboards.
Limited deep BI capabilities
Geckoboard is not designed for complex data modeling, semantic layers, or large-scale governed analytics. It typically relies on upstream systems (data warehouses, analytics platforms, or ETL tools) to prepare data. Users needing ad hoc exploration, complex joins, or advanced calculations may find the feature set constrained. This can require maintaining separate tools for deeper analysis.
Governance and permissions depth
Compared with enterprise BI suites, Geckoboard’s governance features are generally lighter-weight. Organizations with strict role-based access controls, audit requirements, or centralized metric definitions may need additional process or tooling. Sharing via links and TV displays can be convenient but may not fit all compliance contexts. Larger deployments may require careful workspace and access management.
Customization and layout constraints
Dashboard layouts and visual customization are oriented toward simplicity and readability rather than highly bespoke design. Teams that need pixel-perfect branding, complex multi-page analytical stories, or highly customized visual types may hit limits. Some advanced visualization needs may require embedding from other tools or building custom views. This can reduce standardization if multiple visualization approaches are used.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Essential | $60 /month (billed annually) | 1 dashboard, 1 editor, 10 viewers, Low data volume, 1 TV. Includes 90+ integrations, sharing links, standard support & self-serve onboarding. |
| Core | $175 /month (billed annually) | 20 dashboards, 1+ editors, 25+ viewers, Standard data volume, 3+ TVs. Includes Everything in Essential plus Slack/Teams/email send, custom logo, advanced theming, dashboard loops, priority support & personalized onboarding. |
| Pro | $319 /month (billed annually) | 50 dashboards, 3+ editors, 50+ viewers, High data volume, 5+ TVs. Includes Everything in Core plus dashboard management, folders, templated dashboards, ownership/verification, audit log, interactivity, advanced metrics, metric-building service, advanced onboarding & training. |
| Enterprise | Custom pricing | Custom dashboards/editors/viewers/TVs and data volume. Includes Everything in Pro plus SSO, granular import control, user management API, ability to pay by bank transfer or PO (annual only), dedicated support rep. |
Notes:
- Annual billing shown on the official pricing page; site indicates an option to choose Monthly vs Annually (Annually saves 20%).
- Geckoboard states: "Create an account and try Geckoboard completely free for 14 days." (14-day free trial).
Seller details
Geckoboard Ltd
London, UK
2011
Private
https://www.geckoboard.com/
https://x.com/geckoboard
https://www.linkedin.com/company/geckoboard/
