Handwrytten
Direct mail automation software
Handwritten notes software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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Pay-as-you-go
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What is Handwrytten
Handwrytten is a direct mail automation platform focused on sending handwritten-style notes and cards at scale. It supports sales, customer success, and marketing teams that want to trigger or schedule physical outreach from CRM or marketing workflows. The product combines an online sending workflow with handwriting robots and card/gift options to produce personalized mail without manual writing. It also provides integrations and an API to embed note-sending into business processes.
Handwritten note automation
The platform specializes in producing handwritten-style notes using automated handwriting, which fits use cases like thank-you notes, follow-ups, and customer milestones. Users can personalize messages with merge fields and templates while keeping a handwritten format. This focus can be useful when teams want a more personal format than standard printed postcards or letters.
Integrations and API options
Handwrytten offers integrations with common business systems and also provides an API for custom workflow automation. This supports event-based sending (for example, after a deal stage change or form submission) rather than one-off manual orders. API access can help organizations standardize direct mail as part of broader customer lifecycle processes.
Designed for small batches
The product is well-suited to low-to-mid volume, high-touch outreach where each recipient gets a personalized message. Teams can manage address books, templates, and sending history in one place. This can reduce operational overhead compared with fully manual handwriting and mailing.
Narrower format focus
Handwrytten’s core value centers on handwritten-style notes and cards, which may not cover all direct mail formats needed for broader campaigns. Organizations running large-scale postcard, letter, or multi-piece print programs may require additional tooling or vendors. This can limit suitability for teams seeking a single platform for all print-and-mail use cases.
Less emphasis on gifting
Compared with platforms that combine direct mail with extensive gifting catalogs and global fulfillment, Handwrytten is more oriented to notes/cards and related add-ons. If a program requires complex gift logistics, inventory management, or international gift fulfillment, the product may not be a complete solution. Buyers may need to validate coverage by region and item type.
Unit economics at scale
Handwritten-style mail can be more expensive per piece than standard printed mail, especially at high volumes. For large prospecting or retention campaigns, cost-per-send and production throughput can become constraints. Teams should confirm pricing tiers, volume discounts, and service-level expectations for peak sending periods.
Plan & Pricing
Business Plans
| Plan | Price (pay monthly / pay annually, shown as per-month) | Per-card rate | Key features & notes |
|---|---|---|---|
| Core | $249 per month (pay monthly) / $208 per month (pay annually, shown as per-month) | $2.49 per card | All base features; QR codes; automated birthday & anniversary sends; multi-step campaigns; Blackbaud support; API access; unlimited "Design Your Own" cards. |
| Pro | $449 per month (pay monthly) / $374 per month (pay annually, shown as per-month) | $1.99 per card | All Core features plus dedicated account management; automation setup support; free prospecting; Salesforce, HubSpot, and Shopify support. |
| Enterprise | $649 per month (pay monthly) / $540 per month (pay annually, shown as per-month) | $1.49 per card | All Pro features plus fully managed account management (including bulk uploads); free CASS; branded portal; multi-user management; 99.999% uptime SLA guarantee. |
| Elite | Contact Handwrytten | Contact Handwrytten | All Enterprise features plus priority mailing; dedicated quarterly strategy sessions; free delivery tracking; escalated developer support; "best card pricing". |
Consumer Plans (subscription credits)
| Plan | Price | Cards included | Discount | Key features & notes |
|---|---|---|---|---|
| Silver | $100 per month | 24 cards / month | 10% | Plans renew every 30 days; unused credits roll over; cancel anytime. |
| Gold | $198 per month | 50 cards / month | 15% | Same subscription behavior; includes discounts vs. retail per-card pricing. |
| Platinum | $378 per month | 100 cards / month | 20% | Same subscription behavior; highest consumer-tier. |
Additional official pricing notes (from Handwrytten pricing page)
- Cards retail at $3.75; "Discounts lower pricing to $1.49 or even less." Postage is extra (billed at current USPS rate).
- Business monthly plans are billed every 4 weeks (per site: "Monthly plans billed every 4 weeks").
- International postage: 10¢ per card surcharge for manual processing.
- Handwrytten also offers one-off/bulk ordering discounts (via "Bulk Send"), prepaid credits, and custom/large-volume pricing (contact sales) — details and bulk break pricing are shown per-card on the site when ordering.
- Pricing subject to change (site note: "Pricing subject to change, including adjustments due to USPS postal rate increases.").
Seller details
Handwrytten, LLC
Phoenix, Arizona, USA
2014
Private
https://www.handwrytten.com/
https://x.com/handwrytten
https://www.linkedin.com/company/handwrytten/
