Ticket Tailor
Box office software
Event management platforms
Event registration and ticketing software
Event management software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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Pay-as-you-go
Free TrialFree version
Small
Medium
Large
- Arts, entertainment, and recreation
- Accommodation and food services
- Agriculture, fishing, and forestry
What is Ticket Tailor
Ticket Tailor is a web-based event registration and ticketing platform used to create events, sell tickets online, and manage attendee data. It is typically used by independent event organizers, venues, and small-to-mid-sized organizations running paid or free events. The product emphasizes embeddable checkout and event pages, configurable fees, and integrations for marketing and operations workflows.
Embeddable checkout and widgets
Ticket Tailor provides embeddable ticket widgets and checkout flows that can be placed on an organizer’s own website. This supports a more direct purchase experience without forcing attendees to start on a third-party marketplace page. It is useful for organizations that want to keep branding and domain continuity across the registration journey.
Flexible fees and pricing
The platform supports different fee configurations, including passing fees to buyers or absorbing them, which helps align ticketing costs with event economics. It also supports common ticket structures such as multiple ticket types, discount codes, and capacity controls. This flexibility is often important for recurring events and multi-tier pricing.
Operational tools and integrations
Ticket Tailor includes core operational features such as attendee lists, order management, and check-in support for door operations. It also offers integrations (and API options) to connect ticketing data with email marketing, CRM, and automation tools. These capabilities reduce manual export/import work for teams that run frequent events.
Limited enterprise suite depth
Compared with more institution-focused platforms, Ticket Tailor is less oriented toward complex enterprise requirements such as deep fundraising, membership, or large-scale constituent management. Organizations that need tightly integrated donor, subscription, and patron relationship workflows may require additional systems. This can increase integration and reporting overhead for larger arts and cultural institutions.
Fewer built-in event marketing channels
Ticket Tailor focuses on ticketing and registration rather than acting as a large consumer discovery marketplace. As a result, organizers may need to rely more on their own marketing channels and external tools to drive traffic. This can be a limitation for events that depend heavily on platform-driven discovery.
Advanced seating and venue needs
For events requiring complex reserved seating maps, multi-venue season packages, or highly specialized box office operations, Ticket Tailor may not cover all scenarios out of the box. Some seating and access-control requirements can require third-party tools or workarounds. This is most relevant for venues with intricate seating inventories and frequent reconfigurations.
Plan & Pricing
Pricing model: Pay-as-you-go (usage-based) Free tier/trial: See below
Pricing details (official site):
- Free for free: No fees for issuing up to 5,000 free tickets per year. (Pricing page).
- Pay upfront (Pre pay): "from £0.22 per ticket (+VAT)" — buy credits in advance to unlock lower per-ticket pricing (prices shown on Box office Billing page; pre-pay credits never expire). (Pricing page / Pre-pay article).
- Pay as you sell: flat per-ticket fee charged when tickets are sold. Example Pay-as-you-sell rates (official help articles):
- GBP: £0.60 per ticket (+VAT).
- USD: $0.85 per ticket.
- AUD: $1.10 per ticket.
- CAD: $1.00 per ticket.
- EUR: €0.70 per ticket. (The seating-chart help article states the Pay-as-you-sell rate per currency; Ticket Tailor’s main pricing page also shows the GBP PAYG and the Pre-pay starting price.)
Other paid items (official):
- White label (remove Ticket Tailor branding + custom domain): GBP £39/mo; USD $49/mo; AUD $69/mo; EUR €45/mo; CAD $69/mo.
- Custom domain (without full White label): GBP £7/mo; USD $8/mo; AUD $12/mo; EUR €8/mo; CAD £10/mo.
- Paid integrations (HubSpot, ActiveCampaign, Constant Contact): prices visible on Connect Apps / Billing when enabled.
Discounts / exceptions (official):
- 50% charity discount (applies to Pre-pay and Pay-as-you-sell rates).
- 20% discount for PTAs, B Corps, CICs and certain non-profits (applies to Pre-pay and PAYG rates).
- Low-price ticket discount: 1/2 usage discount for tickets under £5/$5/€5 (includes booking fees).
Notes / billing behavior (official):
- Free tickets are generally free (within fair-usage limits); very large free events may incur a small fee — contact support.
- First five paid ticket sales are free when you sign up (first-5 free trial).
- Pre-pay credits are used first and never expire. Pay-as-you-sell fees are charged at POS or invoiced per billing cycle depending on payment method and settings.
Example costs (illustrative examples on official site):
- Pricing page example shows a £20 ticket where Ticket Tailor fee is shown as £0.00 (depending on chosen payment flow/fees) and Stripe processing fee as illustrative £0.40.
Discount options: Charity / non-profit discounts and low-ticket discounts as noted above.
