Store Locator Plus
Store locator software
Local marketing software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$5 per month
Free Trial unavailable
Free version
Small
Medium
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What is Store Locator Plus
Store Locator Plus is a store locator plugin for WordPress that helps organizations publish searchable location directories on their websites. It is used by marketing and web teams to manage location data, display maps and location details, and support “near me” searches for multi-location businesses. The product is delivered primarily as a WordPress plugin with add-ons for features such as custom fields, categories, and reporting. It is typically deployed on a company’s own WordPress hosting rather than as a standalone SaaS local marketing suite.
Native WordPress deployment model
Store Locator Plus installs as a WordPress plugin, which fits organizations that already manage their web presence in WordPress. This approach can simplify publishing and updating location pages because it uses familiar WordPress administration workflows. It also allows teams to keep the locator experience on their own domain and infrastructure.
Configurable location data structure
The product supports managing location records with configurable fields and organization options (for example, categories or attributes via add-ons). This helps teams tailor the locator to different business models such as retail, service areas, or dealer networks. It is well-suited to organizations that need a directory-style experience embedded into an existing site.
Website-embedded locator experience
Store Locator Plus focuses on the on-site store finder use case: search, map display, and location detail presentation. For companies prioritizing website conversion paths (find a store, contact, directions), this keeps the user journey within the brand site. It can be a practical fit when the primary requirement is a locator rather than a broader local marketing platform.
Not a full local suite
Compared with broader local marketing platforms, Store Locator Plus is primarily a website store locator rather than an end-to-end local presence management system. Capabilities such as listings distribution, review management, social posting, and multi-channel analytics are not the core focus. Organizations needing those functions typically require additional tools.
WordPress dependency and upkeep
Because it runs inside WordPress, the product inherits operational considerations such as plugin/theme compatibility, WordPress updates, and hosting performance. Larger deployments may require more technical oversight to maintain speed, security, and uptime. This can be a constraint for teams that prefer a fully managed SaaS model.
Scaling and governance constraints
Multi-location enterprises often require centralized governance, role-based workflows, and integrations across multiple systems. A WordPress plugin approach can be limiting when many stakeholders need controlled access or when data must sync reliably with external systems. Some advanced enterprise needs may require custom development or complementary platforms.
Plan & Pricing
SaaS (Store Locator Plus - MYSLP SaaS)
| Plan | Price | Key features & notes |
|---|---|---|
| Advanced | $5/month | 150 Locations; 1,000 Map Views; extra map views billed at $5 per 1,000 views; basic locator styling. |
| Professional | $35/month | 5,000 Locations; 5,000 Map Views; extra map views billed at $5 per 1,000 views; Unlimited Categories; GPS location sensor; CSV import/export; full control over search form/results layout; map color scheme & element styling; feature locations; directory listings. |
| Enterprise | $55/month | 15,000 Locations; 8,000 Map Views; extra map views billed at $5 per 1,000 views; includes Professional features plus Scheduled CSV Imports; Advanced Reporting; Territories; Cluster Map Markers. |
WordPress (self-hosted plugin & add-ons)
| Product | Price | Key features & notes |
|---|---|---|
| Store Locator Plus (base WordPress plugin) | $0 (free) | Fully functional base plugin (shortcode-based locator); optional paid add-ons extend features. |
| Premier Subscription (WordPress) | $275.00 per year + $49.00 one-time sign-up fee | Includes Premier Plugin, all current & future premium add-ons, priority Premier support forum, pre-release access. Sign-up fee is non-refundable. |
| Premier Plugin (one-time) | $299.00 | Premier add-on pack (included with Premier Subscription). |
| Power add-on (sale price) | $150.00 (current sale price; original $250) | Import/export large location sets, categories, SEO pages, reporting, directory builder. |
| Experience add-on (sale price) | $100.00 (current sale price; original $200) | UI/UX controls, custom layouts, widgets, enhanced search/results/map features. |
Notes: All pricing and feature details sourced from Store Locator Plus official site (SaaS dashboard sign-up and WordPress product/store pages).
