TextUs
Mobile marketing software
SMS marketing software
Candidate relationship management software
Recruiting software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$499 per month
Free Trial unavailableFree version unavailable
Small
Medium
Large
- Professional services (engineering, legal, consulting, etc.)
- Construction
- Real estate and property management
What is TextUs
TextUs is a business texting platform used to send and manage SMS/MMS conversations with customers, prospects, and candidates. It supports one-to-one and team-based messaging workflows, often used by recruiting and staffing teams for candidate engagement as well as by sales and service teams for follow-ups. The product typically emphasizes shared inboxes, templates, automation, and integrations with CRM/ATS systems to log messages and coordinate outreach. It is deployed as a cloud service and is commonly used for compliance-aware texting at scale.
Built for two-way texting
TextUs focuses on conversational SMS/MMS rather than one-way broadcast-only campaigns. Features such as shared/team inboxes, assignment, and conversation history support coordinated outreach across multiple users. This aligns well with recruiting and sales use cases where responses and follow-ups drive outcomes. The emphasis on ongoing threads can reduce reliance on email for time-sensitive communication.
Recruiting-oriented workflows
TextUs is commonly positioned for candidate engagement, including texting from a shared number, using templates, and tracking conversations for recruiter teams. These capabilities support candidate relationship management patterns such as nurture, re-engagement, and interview coordination. Compared with general mobile marketing tools, the workflow fit is stronger for high-volume recruiter messaging. It can help standardize outreach while keeping conversations personal.
Integrations and message logging
TextUs typically integrates with business systems (for example, CRM and ATS platforms) to associate messages with contacts and activities. This reduces manual copy/paste and helps teams maintain a single record of communication. Integration-driven logging also supports reporting and handoffs between recruiters or account owners. For organizations with established systems of record, this is a practical operational advantage.
Limited omnichannel depth
TextUs centers on SMS/MMS, so organizations seeking a broader orchestration layer across voice, email, chat, and social channels may need additional tools. While integrations can bridge systems, the product is not typically a full customer engagement platform. This can matter for teams that want unified journey design and cross-channel attribution. The result can be a more fragmented stack for complex lifecycle marketing.
Marketing automation may be lighter
Compared with dedicated marketing automation suites, TextUs generally offers fewer capabilities for advanced segmentation, multi-step campaign logic, and analytics. It is better suited to conversational outreach and operational messaging than to large-scale, multi-channel lifecycle programs. Teams running sophisticated mobile marketing programs may find the campaign tooling less comprehensive. They may need to pair it with a separate marketing platform.
Compliance and deliverability overhead
SMS programs require careful management of consent, opt-out handling, and carrier policies, and these requirements can add process overhead. Organizations may need to configure policies, templates, and user training to avoid non-compliant outreach. Deliverability and throughput can also depend on messaging routes, registration requirements, and use-case constraints. These factors can affect rollout timelines and ongoing administration.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Base Subscription | $499 per month | Listed on TextUs official pricing page as the base subscription. Platform features include two-way messaging; SMS campaigns; 10-digit texting number included; unlimited contacts and users; shared inboxes; analytics & reporting; unlimited keywords; unlimited automated sequences; integrations; API access; toll-free / short-code eligibility. |
| Essential | Contact TextUs / Book a Demo (price not displayed on site) | Shown as a plan/tier on the official pricing page. Offers core messaging capabilities (two-way messaging, SMS campaigns — Basic level). Requires contacting sales or booking a demo for pricing and seat/credit information. |
| Plus | Contact TextUs / Book a Demo (price not displayed on site) | Shown as an upgraded plan/tier on the official pricing page. Unlocks advanced campaign features (SMS campaigns — Pro level), API access, integrations, and eligibility for toll-free/short-code. Pricing not listed; customizable plans and quotes available. |
| Enterprise | Custom pricing | Official site states enterprise-scale and custom quotes; customers must talk with TextUs sales for enterprise pricing and customization. |
