PushBots
Push notification software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$29 per month
Free TrialFree version
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- Education and training
- Media and communications
- Information technology and software
What is PushBots
PushBots is a push notification platform used to send and manage notifications to mobile apps and web browsers. It is typically used by product and marketing teams to drive user engagement through targeted messages, segmentation, and automated campaigns. The product focuses on push delivery workflows and developer integrations (SDK/API) rather than a full multi-channel marketing suite.
Multi-platform push delivery
Supports push notifications for common mobile platforms and web push use cases. This helps teams manage push messaging from a single tool rather than separate platform-specific workflows. It fits organizations that primarily need push delivery rather than broader customer engagement orchestration.
Developer-friendly integrations
Provides SDKs and APIs to integrate push capabilities into applications and backend systems. This enables event-triggered notifications and programmatic audience targeting. It can be easier to embed into custom product stacks than tools that emphasize only UI-driven campaign building.
Core segmentation and targeting
Includes audience segmentation and targeting features to send different messages to different user groups. This supports basic lifecycle messaging and re-engagement campaigns. For teams focused on push as a channel, these capabilities cover common operational needs without requiring a larger marketing automation platform.
Limited multi-channel breadth
The product is primarily centered on push notifications, with less emphasis on orchestrating campaigns across multiple channels. Organizations looking for unified email, SMS, in-app, and onsite personalization in one suite may need additional tools. This can increase integration and reporting overhead.
Less enterprise-grade analytics
Analytics and reporting are typically more limited than platforms that provide advanced experimentation, attribution, and customer journey analytics. Teams may need external BI or product analytics to measure downstream impact beyond delivery and engagement metrics. This can slow optimization for complex programs.
Potential scaling and governance gaps
Compared with larger customer engagement platforms, administrative controls, role-based governance, and compliance tooling may be less comprehensive. Larger teams may find it harder to standardize templates, approval workflows, and auditability. This can be a constraint in regulated or multi-brand environments.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Free | $0 — Send unlimited push notifications to up to 1,000 monthly active users (forever) | Official page states "Send unlimited push notifications to 1,000 monthly active users forever free of charge." No credit card required; site FAQ explains you retain collected subscribers but cannot send once >1,000 until you upgrade. |
| Lite | $29 per month | Up to 5,000 subscribers; "Start for free" link on pricing page. |
| Basic | $49 per month | Up to 60,000 subscribers; "Start for free" link on pricing page. |
| Plus | $129 per month | Up to 150,000 subscribers; "Start for free" link on pricing page. |
| Ultimate | $249 per month | Up to 300,000 subscribers; "Start for free" link on pricing page. |
| Enterprise | Custom pricing (contact sales) | For >300,000 subscribers — "Get in touch" on pricing page; custom plans and contact email provided. |
Notes: The vendor site lists common features and capabilities (GDPR compliant; Transactional, Campaign, and Personalization APIs; A/B testing and Smart A/B testing; Personalization; Collaboration; Analytics and Real-time reporting; Data export; "Turbo speed" delivery for higher tiers). Support and onboarding levels are shown as increasing by tier on the pricing page. The pricing page also shows a site banner "Try PushBots Free For 14 Days."
