influence.co
Influencer marketing platforms
Social media marketing software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$4 per month
Free Trial unavailable
Free version
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Medium
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- Agriculture, fishing, and forestry
- Real estate and property management
- Accommodation and food services
What is influence.co
influence.co is an influencer marketing platform that combines a creator marketplace with tools for brands and agencies to discover influencers and manage collaborations. It supports use cases such as influencer search, campaign coordination, and relationship management for ongoing creator programs. The product also operates as a community/profile network where creators maintain portfolios that brands can review.
Creator profiles and portfolios
The platform centers on creator profiles that function as public portfolios, which can reduce back-and-forth when evaluating fit. Brands can review creator-provided information and examples of prior work in one place. This structure is useful for early-stage discovery and shortlisting.
Marketplace-style influencer discovery
influence.co provides a marketplace approach to finding creators, which can be faster than building lists from scratch. It is oriented toward matching brands with creators for collaborations and sponsorships. This is particularly helpful for teams that need a steady pipeline of potential partners.
Community-driven creator network
The product includes community elements that encourage creators to maintain up-to-date profiles and participate in the network. For brands, this can increase the likelihood of finding creators who are actively seeking partnerships. It also supports agencies that need access to a broad set of creators across niches.
Limited affiliate network depth
Compared with platforms built primarily for affiliate and partner program operations, influence.co is less centered on end-to-end affiliate tracking and payout infrastructure. Organizations that require complex attribution models, deep partner contracting workflows, or large-scale affiliate network services may need additional systems. This can increase operational overhead for performance-focused programs.
Reporting varies by integration
Influencer performance measurement often depends on social platform data access and the specific tracking methods used (links, codes, platform insights). As a result, reporting completeness can vary by channel and campaign setup. Teams with strict measurement requirements may need to validate data availability for their target platforms and workflows.
Best fit for SMB workflows
The marketplace and profile-driven model tends to align well with small to mid-sized teams running influencer collaborations. Enterprises with highly customized approval chains, procurement controls, or global governance may find gaps that require process workarounds. Larger programs may also need more advanced role-based controls and integrations than smaller teams.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Influencer — Basic | $0 (Always Free) | 5 member contacts/week; 10 brand campaign applications/week; 50 results per search; build up to 3 lists; see Instagram follower growth. |
| Influencer — Pro | $4 per month (billed annually) | 30 member contacts/month; 100 brand campaign applications/month; unlimited results per search; unlimited lists; PRO badge; see who's viewed your profile. |
| Personal — Basics | $0 (Always Free) | 3 influencer lists; 25 conversations per month; 50 results per search. |
| Personal — Pro | $349 per year | Unlimited influencer lists; 150 conversations per month; unlimited results per search; advanced demographics; demographic search; PRO badge. |
| Business — Basics | $0 (Always Free) | 3 influencer lists; 25 conversations per month; 50 results per search; standard demographics. |
| Business — Pro | $600 per month | Unlimited influencer lists; 2,000 conversations per month; unlimited results per search; advanced demographics; demographic search; unlimited campaigns; campaign reports; manage other profiles; team members; lead sourcing. |
Notes: All plan details and prices taken from influence.co official pricing pages (/go/pro, /go/pro/personal, /go/pro/influencer). FAQ on the site states monthly plans can be canceled anytime and annual plans are discounted (non-refundable remainder). No explicit time-limited free trial for PRO is shown on the official pricing pages.
