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Planable

Features
Ease of use
Ease of management
Quality of support
Affordability
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Pricing from
$33 per workspace per month
Free Trial
Free version
User corporate size
Small
Medium
Large
User industry
  1. Media and communications
  2. Accommodation and food services
  3. Arts, entertainment, and recreation

What is Planable

Planable is a social media collaboration and publishing platform used to plan, draft, review, approve, and schedule posts across multiple social networks. It is primarily used by marketing teams and agencies that need structured content workflows, stakeholder approvals, and a shared content calendar. The product emphasizes in-context previews of posts and role-based collaboration to reduce back-and-forth during review cycles.

pros

Strong collaboration and approvals

Planable centers on multi-step review and approval workflows for social content. Teams can assign roles, collect feedback, and track approval status before publishing. This fits agencies and distributed teams that need governance and auditability around who approved what and when.

Post previews and calendar planning

Planable provides visual previews that help reviewers validate formatting and creative before scheduling. A shared calendar supports planning across brands, channels, and campaigns. This reduces rework compared with tools that focus mainly on publishing and basic scheduling.

Multi-channel publishing focus

The platform supports scheduling and publishing across common social channels, including Facebook Pages, alongside other networks. It consolidates drafting, approvals, and scheduling in one workspace. This is useful for teams that otherwise manage content in documents and then re-enter it into separate publishing tools.

cons

Limited data mining orientation

Despite being used for Facebook Page publishing, Planable is not primarily positioned as Facebook data mining software. Organizations seeking deep audience data extraction, enrichment, or large-scale historical data collection may need additional specialized tooling. Reporting and analytics needs can extend beyond what a collaboration-first platform typically provides.

Broader marketing suite gaps

Planable focuses on social content workflows rather than full-funnel marketing automation. Capabilities such as advanced lead nurturing, CRM-native orchestration, and cross-channel attribution are typically outside its core scope. Teams looking for an all-in-one marketing platform may need integrations with other systems.

Integration depth varies by stack

Planable commonly relies on integrations and native channel connections for publishing and workflow handoffs. Depending on a company’s tech stack, integration depth (e.g., custom fields, governance, asset management, or BI export) may be limited without additional middleware. This can matter for enterprises with strict compliance or complex reporting requirements.

Plan & Pricing

Plan Price Key features & notes
Free $0 (permanently free) 50 total posts (lifetime, record-based); all Planable features otherwise; no X (Twitter) publishing; no Analytics; no Engagement.
Basic $33 per workspace / month (monthly billing). Yearly: "2 months free" when billed annually (annual page does not display explicit annual amounts). 60 posts / workspace / month; unlimited users; 4 social pages / workspace; 2 approval types; Feed & Calendar views; 3 campaigns / workspace. Add-ons: Analytics $14 / workspace / month; Social inbox $9 / workspace / month.
Pro $49 per workspace / month (monthly billing). Yearly: "2 months free" when billed annually (annual page does not display explicit annual amounts). 150 posts / workspace / month; unlimited users; 10 social pages / workspace; 3 approval types; Feed, Calendar & Grid views; 10 campaigns / workspace. Add-ons: Analytics $14 / workspace / month; Social inbox $9 / workspace / month.
Enterprise Custom pricing Unlimited posts; multi-level approvals; Feed, Calendar, Grid & List views; pay by bank/wire transfer; dedicated account manager; unlimited campaigns; SSO integration; Engagement & Analytics add-ons available.

Notes: Prices shown are per workspace and based on the official Planable pricing page; taxes are not included. The site indicates annual billing gives "2 months free" but does not display explicit annual dollar amounts on the pricing page (some help center content shows older/higher rates). I relied on the main pricing page and official help articles for add-on trial details.

Seller details

Planable
Bucharest, Romania
2016
Private
https://planable.io/
https://x.com/planableapp
https://www.linkedin.com/company/planable/

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