SocialOomph
Social media management tools
Social media marketing software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$15 per month
Free TrialFree version
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- Information technology and software
- Arts, entertainment, and recreation
- Media and communications
What is SocialOomph
SocialOomph is a social media management tool focused on scheduling and publishing posts across supported social networks. It is used by individuals, small teams, and agencies that need queue-based posting, content recycling, and basic workflow features for maintaining regular social activity. The product emphasizes evergreen content scheduling and bulk/queue management rather than broader marketing automation or CRM capabilities.
Queue-based scheduling workflows
SocialOomph supports queue scheduling so users can load content into categories and publish on a recurring cadence. This approach fits teams that manage ongoing posting without building individual calendar entries for every post. It also supports evergreen-style reuse, which can reduce manual effort for long-lived content. These capabilities align with core needs in social media management tools focused on publishing operations.
Evergreen and content recycling
The platform includes features designed to re-post or rotate content over time, which is useful for promoting durable assets such as blog posts and landing pages. This can help maintain consistent activity without continuously creating new copy. For small teams, this reduces the operational overhead of keeping channels active. It is particularly relevant for accounts that rely on repeatable promotional messaging.
Bulk and template-driven posting
SocialOomph provides mechanisms for preparing and scheduling multiple posts efficiently, including bulk-style workflows and reusable structures. This is helpful for agencies or users managing many similar updates across clients or brands. It can shorten the time required to load campaigns or weekly content batches. The focus remains on publishing efficiency rather than end-to-end campaign orchestration.
Limited marketing suite breadth
Compared with broader social media marketing software, SocialOomph is more narrowly centered on publishing and scheduling. Organizations looking for integrated email marketing, CRM, advanced lead attribution, or multi-channel automation may need additional tools. This can increase tool sprawl for teams that want a single platform for campaign execution. Fit is strongest when social publishing is the primary requirement.
Analytics and listening depth varies
SocialOomph is not typically positioned as a full social listening or media intelligence platform. Teams that require deep monitoring, sentiment analysis, competitive benchmarking, or extensive reporting may find the analytics layer less comprehensive than specialized offerings. This can limit use in enterprise communications or brand monitoring programs. Users may need external analytics or listening tools for advanced requirements.
Network support and API changes risk
Social platforms frequently change publishing APIs and permissions, which can affect third-party scheduling tools. As a smaller, scheduling-focused product, SocialOomph may have constraints on which networks and publishing actions are supported at any given time. Buyers should validate current channel coverage and feature parity (e.g., direct publishing vs. reminders) for their required networks. This is especially important for teams managing multiple channels with different posting formats.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Business Suite | $55 per month (or $594 annually — 10% off) | 30-day free trial; Access to personal & team areas; 1 team with self as associate; 20 social profiles; 10 blogs; 10 RSS feeds; 10 queues; 1 webhook; AI social post generation; Unlimited scheduled posts (max 60 posts/hr per social profile/blog); Post review & approval; Add-ons: $10/mo per additional 5 social profiles, $10/mo per additional 5 blogs, $10/mo per additional 5 RSS feeds, $10/mo per additional 5 queues, $5/mo per additional webhook, $35/mo per additional associate, $5/mo per additional team; Free support. Best for organizations with many employees and social accounts. |
| Professional Suite | $25 per month (or $270 annually — 10% off) | Access to personal & team areas; 1 team with self as sole associate; 10 social profiles; 5 blogs; 5 RSS feeds; 5 queues; 1 webhook; AI social post generation; Unlimited scheduled posts (max 60 posts/hr per social profile/blog); Add-ons: $10/mo per additional 5 social profiles, $10/mo per additional 5 blogs, $10/mo per additional 5 RSS feeds, $10/mo per additional 5 queues, $5/mo per additional webhook; Cannot add additional teams or associates; Free support. Best for professionals who manage several social accounts. |
| Advanced Suite | $15 per month (or $162 annually — 10% off) | Access to personal & team areas; 1 team with self as sole associate; 1 social profile; 1 blog; 1 RSS feed; 1 queue; AI social post generation; Unlimited scheduled posts (max 60 posts/hr per social profile/blog); Cannot add additional teams or associates; Cannot add additional social profiles, RSS feeds, or queues; Free support. Best for individuals with advanced posting needs. |
| Personal Suite (Free) | Free | 1 social profile; Access to personal area only; Basic posting features; Unlimited scheduled posts (max 3 posts/hr); Cannot add additional social profiles; No access to AI social post generation; Free support. Best for individuals with one social account. |
Refund policy: 30-day self-service refunds (as stated on the official pricing page).
