invideo
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- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$28 per month
Free Trial unavailable
Free version
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- Media and communications
- Arts, entertainment, and recreation
- Real estate and property management
What is invideo
InVideo is a web-based video creation and editing platform that combines template-driven editing with generative AI features for producing short-form and long-form videos. It is used by marketers, small businesses, creators, and social media teams to turn scripts, prompts, and existing assets into publishable videos for channels such as YouTube, Instagram, and TikTok. The product emphasizes fast assembly workflows (templates, stock assets, captions, voiceover) alongside AI-assisted script-to-video and text-to-video generation. It operates primarily as a browser application with export and sharing options for common social formats.
Fast template-to-video workflow
InVideo provides a template-based editor that helps users assemble videos quickly without starting from a blank timeline. Built-in layouts, transitions, and social aspect ratios reduce manual formatting work for common marketing and social use cases. This approach is practical for teams that need consistent output across many videos. It also lowers the learning curve compared with more complex desktop-first editors.
Integrated stock and captions
The platform typically bundles access to stock media and includes tools for captions/subtitles, which supports social-first production needs. Keeping stock search, basic editing, and captioning in one place reduces tool switching during production. This is useful for non-specialists producing frequent content. It also supports rapid iteration when testing multiple creatives.
AI-assisted script-to-video creation
InVideo includes AI features that can generate video drafts from text prompts or scripts, helping users move from idea to first cut faster. This can accelerate early-stage ideation and rough-cut creation for ads, explainers, and social clips. The AI workflow complements the template editor rather than replacing it, giving users a path to refine outputs. It is especially relevant for users who do not have dedicated video editors.
Limited advanced post-production controls
Compared with professional NLE-focused tools, browser-based editors often provide fewer controls for detailed color work, audio mixing, compositing, and keyframing. Users with complex motion graphics or multi-track finishing requirements may need to export and complete work elsewhere. This can add steps to the workflow for high-production projects. The product is better aligned to marketing and social deliverables than film-style post-production.
AI output requires review
Generative AI video drafts can produce mismatches between script, visuals, and timing, and may require manual corrections. Brand-sensitive teams typically need human review for factual accuracy, tone, and compliance. The same applies to AI voiceovers, which may not meet all pronunciation or localization needs. As a result, AI speeds up drafting but does not eliminate editing effort.
Enterprise governance varies by plan
Organizations may need features such as centralized brand controls, advanced admin roles, auditability, and formal security documentation. Availability and depth of these capabilities can vary by subscription tier and may not match dedicated enterprise video platforms. Teams should validate SSO, data handling, and collaboration controls during evaluation. This is particularly important for regulated industries and large distributed teams.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Free | $0 per month | 2 video mins and 1 AI credit per week; 1 Express avatar; 4 exports per week with invideo watermark; 10 GB storage; access to 2.5M+ standard media; no access to generative features; weekly quota reset. |
| Plus | $28 per month | 10 credits; 50 video mins/month; 95 iStock assets/month; 2 express clones; 100 GB storage; unlimited (watermark-free) exports; up to 1 user; 30 seconds of generative video; monthly billing (annual up to 20% off). |
| Max | $50 per month | 40 credits; 200 video mins/month; 320 iStock assets/month; 5 express clones; 400 GB storage; unlimited exports; up to 1 user; 120 seconds of generative video; monthly billing (annual up to 20% off). |
| Generative | $100 per month | 100 credits; 200 video mins/month; 320 iStock assets/month; 8 express clones; 400 GB storage; unlimited exports; up to 1 user; 300 seconds of generative video; monthly billing (annual up to 20% off). |
| Team | $899 per month | 1000 credits; 2000 video mins/month; 3200 iStock assets/month; 40 express clones; 4 TB storage; unlimited exports; supports multiple seats (up to 50); designed for agencies/enterprise. |
| Enterprise | Custom | Custom solutions for large organizations; advanced security and flexible pricing; contact sales. |
Seller details
InVideo
San Francisco, CA, USA
2017
Private
https://invideo.io/
https://x.com/invideoio
https://www.linkedin.com/company/invideoio/
