
IONOS 1&1 Websites & Shops
E-commerce platforms
Website builder software
E-commerce software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
Take the quiz to check if IONOS 1&1 Websites & Shops and its alternatives fit your requirements.
$1 per month
Small
Medium
Large
- Retail and wholesale
- Accommodation and food services
- Arts, entertainment, and recreation
What is IONOS 1&1 Websites & Shops
IONOS 1&1 Websites & Shops is a hosted website builder that lets small businesses and individuals create and publish websites with optional online store functionality. It provides templates, drag-and-drop editing, domain and hosting integration, and tools for basic marketing and site management. The product is typically used by customers who want a single vendor for site creation, hosting, and commerce features without managing their own infrastructure.
Integrated hosting and domain setup
The builder is tightly integrated with IONOS domain registration, SSL, and hosting, which reduces setup steps for non-technical users. This can simplify provisioning, billing, and basic site operations compared with assembling separate tools. It also supports a single-vendor support path for common website and hosting issues.
All-in-one site and store
The product combines website pages and a lightweight online store in one interface, which fits small catalogs and straightforward checkout needs. It supports common storefront requirements such as product listings and basic order management. For organizations that do not need complex B2B workflows, this can be sufficient to launch and maintain a simple commerce presence.
Template-based rapid publishing
Pre-built templates and guided editing enable faster initial site creation than custom development. Built-in components (e.g., contact forms and common page sections) help standardize layout and reduce design effort. This approach is well-suited to small teams that prioritize speed and simplicity over deep customization.
Limited advanced commerce capabilities
The commerce feature set is generally oriented toward small online shops rather than complex B2B or multi-entity commerce operations. Organizations needing advanced pricing, quoting, contract terms, or sophisticated catalog segmentation may outgrow the platform. Deeper ERP-style financials and supply-chain processes typically require external systems and integrations.
Customization and extensibility constraints
As a hosted builder, it offers fewer options for deep front-end customization and bespoke workflows than developer-centric platforms. Extension ecosystems and third-party app marketplaces are typically narrower than those of larger website-builder and commerce platforms. This can limit flexibility when requirements expand beyond the provided modules.
Integration depth varies by use case
Connecting to external CRM, marketing automation, or back-office systems may require manual processes or limited connectors depending on the target system. Data synchronization for products, inventory, and orders can be less robust than in platforms designed for complex integration scenarios. Buyers should validate API availability, export options, and supported integrations for their specific stack.
Plan & Pricing
MyWebsite Now (Websites)
| Plan | Price (promotional) | Renewal Price | Key features & notes |
|---|---|---|---|
| Starter | $6 per month (with a 1-year term promotional price; listed as Save 67% from $18 to $6) | $14 per month (regular price after promo) | Includes free domain for 1 year, Professional email (2 GB), 10 GB webspace, up to 10 pages, AI Logo Generator, SiteAnalytics (basic). |
| Plus | $1 per month (with a 1-year term promotional price; listed as Save 96% from $24 to $1) | $20 per month (regular price after promo) | Includes free domain for 1 year, Professional email (12 GB), 50 GB webspace, up to 200 pages, AI Page & Text Generators, image generator, integrated online booking tool, SiteAnalytics. |
| Pro | $17 per month (with a 1-year term promotional price; listed as Save 47% from $32 to $17) | $32 per month (regular price after promo) | Includes free domain for 1 year, Professional email (50 GB) with active sync, unlimited webspace & pages, SiteAnalytics Plus, rankingCoach Standard (SEO optimization), advanced AI features. |
Online Store (eCommerce / Shops)
| Plan | Price (promotional) | Renewal Price | Key features & notes |
|---|---|---|---|
| Starter (Online Store) | $6 per month (with a 1-year term promotional price; listed as Save 78% from $27 to $6) | $26 per month (regular price after promo) | Up to 500 physical products, free domain for 1 year, Professional email (2 GB), integrated payment & shipping, sell on Facebook/Instagram, marketingRadar competitor tracking, abandoned cart recovery. |
| Plus (Online Store) | $1 per month (with a 1-year term promotional price; listed as Save 97% from $37 to $1) | $32 per month (regular price after promo) | Up to 5,000 items (digital up to 1 GB), free domain for 1 year, Professional email (12 GB), SiteAnalytics, social selling integrations, mobile app for shop management, advertising tools. |
| Pro (Online Store) | $34 per month (with a 1-year term promotional price; listed as Save 48% from $65 to $34) | (implied renewal = $65 per month) | Up to 10,000 items (digital up to 1 GB), advanced marketing/analytics features, mobile app, SiteAnalytics. |
| Expert (Online Store) | $44 per month (with a 1-year term promotional price; listed as Save 52% from $92 to $44) | (implied renewal = $92 per month) | Unlimited items and larger digital product limits (up to 10 GB), advanced features, SiteAnalytics Plus, highest-tier email storage and active sync. |
Other e-commerce offering
- IONOS eCommerce Plugin: $5 per month — plugin to add a store to an existing website (supports up to 5,000 items and digital products up to 1 GB; no transaction fees charged by IONOS).
Notes:
- Promotional prices are shown "with a 1-year term" on IONOS product pages; regular/renewal prices are indicated on the same pages.
- IONOS states a 30-day money-back guarantee that can be used as a trial period for online store plans; IONOS also explicitly states it does not offer a permanently free plan for its eCommerce website builder.
Seller details
IONOS SE
Montabaur, Germany
1988
Public
https://www.ionos.com/
https://x.com/ionos_com
https://www.linkedin.com/company/ionos/