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Shipup

Features
Ease of use
Ease of management
Quality of support
Affordability
Market presence
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Pricing from
€299 per month
Free Trial unavailable
Free version unavailable
User corporate size
Small
Medium
Large
User industry
  1. Retail and wholesale
  2. Transportation and logistics
  3. Accommodation and food services

What is Shipup

Shipup is a shipment tracking and delivery communication tool for e-commerce merchants. It centralizes carrier tracking events and uses them to power branded tracking pages and customer notifications across the post-purchase journey. The product is typically used by online stores and operations/support teams to reduce “where is my order” inquiries and improve delivery visibility. It focuses on post-shipment experience rather than checkout or storefront building.

pros

Post-purchase tracking workflows

Shipup focuses on the post-purchase stage, turning carrier scan events into customer-facing updates. This supports common e-commerce workflows such as proactive delivery notifications and exception handling. For teams that receive frequent delivery-status questions, this can reduce manual status lookups. The scope is aligned with shipment visibility rather than broader customer engagement tooling.

Branded tracking experience

The product supports a merchant-controlled tracking experience (for example, a branded tracking page) instead of sending customers only to carrier sites. This helps keep order-status traffic within the merchant’s domain and messaging. It also provides a consistent experience across multiple carriers. This is a common requirement for stores that ship internationally or use several logistics providers.

Multi-carrier status normalization

Shipup aggregates tracking data from carriers and presents it in a unified format. This reduces the need for support teams to interpret different carrier terminology and event sequences. It can also simplify reporting on delivery performance and exceptions. The value increases when a merchant uses multiple carriers or fulfillment partners.

cons

Narrow functional scope

Shipup primarily addresses shipment tracking and post-purchase notifications, not broader e-commerce functions like payments, storefront components, or loyalty programs. Organizations looking for an all-in-one commerce suite will likely need additional tools. This can increase integration and vendor-management overhead. Fit depends on whether post-purchase is the main gap.

Integration details vary by stack

The effectiveness of tracking and notifications depends on how orders, fulfillments, and tracking numbers flow from the store platform, 3PL, or OMS into Shipup. If a merchant has custom fulfillment logic, integration may require additional configuration or development. Carrier coverage and feature parity can also vary by region. Buyers typically need to validate supported platforms and carriers for their specific footprint.

Limited public vendor transparency

Publicly available information on corporate ownership, headquarters, and founding details is limited compared with larger, widely covered vendors in this space. This can make due diligence harder for procurement teams. Buyers may need to request security, compliance, and company background documentation directly. This is especially relevant for enterprises with strict vendor risk requirements.

Plan & Pricing

Plan Price Key features & notes
Essential €299 per month (with a 12-month commitment) 2,499 packages included/month; access to API; Webhooks & FTP; SSO; Multi-account management; Add-ons billed per package (post-delivery survey, Smart Delivery Estimate) and per use (SMS, WhatsApp). Additional packages invoiced per-unit (“From €0.00 per additional package” shown on site).
Advanced €599 per month (with a 12-month commitment) 5,999 packages included/month; includes everything in Essential plus Marketing & Loyalty widget, Smart Delivery Estimate, Automatic Incident Monitoring, Customer Feedback Survey, Custom Dashboards & Reports, Webhooks & FTP integrations, Full Data Export, Dedicated Account Manager, Return & Claims Management. Additional packages invoiced per-unit (“From €0.00 per additional package” shown on site).
Premium €999 per month (with a 12-month commitment) 12,499 packages included/month; includes everything in Advanced plus Untracked Packages Notifications, Pre-Shipment Notifications, Dedicated Support Team & Onboarding Engineer, Priority Technical Support, Personalised Training, SSO, Unlimited Users & Accounts, Unlimited Languages. Additional package pricing is custom (site shows “Custom price per additional package”).

Notes: Shipup’s pricing model is a combination of a fixed subscription (monthly) plus per-package usage/overage and optional per-use add-ons (SMS, WhatsApp). The site states a minimum subscription period of 12 months and indicates longer commitments (24/36 months) may provide preferential pricing.

Seller details

Shipup
Unsure
Unsure
https://shipup.co

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