ThingLink360 & VR Editor
Virtual tour software
- Features
- Ease of use
- Ease of management
- Quality of support
- Affordability
- Market presence
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$232 per year
Free Trial
Free version unavailable
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What is ThingLink360 & VR Editor
ThingLink360 & VR Editor is a web-based editor for building interactive 360° images and VR-style virtual tours by adding hotspots, media, and navigation between scenes. It is used by educators, trainers, marketers, and organizations that need guided exploration experiences for places, products, or learning content. The tool focuses on authoring and publishing interactive 360 content with embedded information layers rather than on capturing 360 imagery. It typically supports sharing via links/embeds and integration into web pages or learning environments.
Interactive hotspot authoring
The editor supports adding clickable hotspots and overlays to 360° scenes to present text, images, video, audio, and links. This enables guided tours and information-rich experiences beyond simple panorama viewing. It fits use cases such as training walkthroughs, campus/facility orientation, and product explainers. The authoring workflow is oriented around assembling scenes and interactions rather than coding.
Web-based publishing workflow
ThingLink360 & VR Editor is delivered as a browser-based tool, which reduces local installation and simplifies access for distributed teams. Tours can be published for viewing through standard web browsers and commonly shared via URL or embedded in websites. This approach is practical for organizations that need repeatable publishing and updates. It also supports centralized management of tour content in an account.
Broad non-technical use cases
The product is designed for users who need to create interactive tours without building a custom viewer from scratch. It aligns well with education and training scenarios where annotations, instructions, and assessments are part of the experience. Compared with more developer-oriented panorama engines, it emphasizes templated interactions and content layering. This can shorten time-to-publish for standard tour formats.
Limited capture and stitching
ThingLink360 & VR Editor primarily focuses on editing and interactivity rather than capturing 360 photos or stitching panoramas. Users typically need separate hardware and software to produce equirectangular 360 imagery before importing. This adds steps and potential cost for teams starting from scratch. Workflows depend on the quality and consistency of externally produced panoramas.
Advanced customization constraints
As a hosted editor, customization is generally bounded by the platform’s available interaction types, UI options, and publishing settings. Organizations needing highly bespoke navigation, custom UI components, or deep viewer-level control may find the configuration limits restrictive. Some advanced behaviors may require workarounds or may not be supported at all. This can matter for complex wayfinding, branded experiences, or specialized VR interactions.
Licensing and sharing controls vary
Capabilities such as branding controls, privacy options, analytics depth, and LMS/SSO integrations often depend on the selected plan. Teams may need to validate which features are included for their intended deployment (public marketing, internal training, or education). If viewers must access content without friction, account and permission models can become a consideration. Budgeting can be less predictable when scaling to many creators or tours.
Plan & Pricing
| Plan | Price | Key features & notes |
|---|---|---|
| Create - Starter | $29 per month (monthly) or $232 per year (billed annually) | Core ThingLink creation tools; create interactive 360°/VR tours and AR content; includes the 360/VR Editor; 1 creator seat; AI-assisted tools; "Try for free" (trial available). Source: ThingLink Create plans and Pricing & Plans pages. |
| Create - XR | $99 per month (monthly) or $792 per year (billed annually) | Adds XR deployment features (native viewing on headsets, branded multi-device XR landing pages); includes 360/VR Editor for publishing to XR devices; 1 creator seat; "Try for free". |
| Create - Enterprise | Custom pricing | Full ThingLink platform for large teams: SSO/LMS integrations, advanced analytics, unlimited 360/VR uploads and views, live onboarding and support. Contact sales for a quote. |
| Elevate Starter (separate "Elevate" learning product) | Starting at $575 per month | Learning-delivery product (learners seats, learner analytics) — separate from Create; includes 7-day free trial. |
Notes: The ThingLink 360/VR Editor is offered as part of ThingLink's Create plans (Starter/XR/Enterprise). Official ThingLink pages show some regional/billing variations (e.g., Creator $41/month billed annually on a regional business page). Where multiple official pages list different billing or regional prices, the table above reflects the Create-plan prices shown on ThingLink's Create plans and Pricing & Plans pages.
Seller details
ThingLink Oy
Helsinki, Finland
2010
Private
https://www.thinglink.com/
https://x.com/ThingLink
https://www.linkedin.com/company/thinglink/
