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PicMonkey

Features
Ease of use
Ease of management
Quality of support
Affordability
Market presence
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Pricing from
$7.99 per month
Free Trial
Free version
User corporate size
Small
Medium
Large
User industry
  1. Accommodation and food services
  2. Media and communications
  3. Retail and wholesale

What is PicMonkey

PicMonkey is a web-based photo editing and graphic design tool used to retouch photos and create marketing and social media visuals. It targets individuals, small teams, and non-designers who need template-driven designs alongside basic-to-intermediate image editing. The product combines an editor (effects, touch-up, background tools) with design templates, brand kits, and lightweight collaboration features. It runs primarily in the browser with subscription-based access.

pros

Template-driven design workflow

PicMonkey provides a large set of templates for common formats such as social posts, ads, and banners. This supports fast production for users who do not want to start from a blank canvas. The editor keeps design and photo-retouching in the same workflow, reducing the need to switch tools. It also supports resizing and reformatting designs for multiple channels.

Practical photo touch-up tools

The product includes portrait and retouching features (e.g., blemish removal and teeth/eye adjustments) in addition to filters and basic adjustments. These tools are oriented toward quick improvements rather than complex, layer-heavy compositing. For many small-business and creator use cases, this covers common photo cleanup needs. It also supports background-related edits that help prepare images for designs.

Brand kit and asset reuse

PicMonkey supports brand-oriented features such as saved colors, fonts, and logos to keep outputs consistent. Users can reuse assets across designs and apply brand elements without rebuilding layouts each time. This is useful for small teams producing recurring content. It aligns with common requirements for lightweight brand governance in design tools.

cons

Not a full pro editor

PicMonkey focuses on approachable editing and design rather than advanced professional photo workflows. It is less suited to complex compositing, high-end color management, or deep non-destructive editing compared with specialized desktop tools. Users with demanding retouching or prepress requirements may outgrow its capabilities. Some advanced controls expected by professional photographers may be limited or absent.

Subscription required for full use

Key features and exports are tied to paid plans, which can be a constraint for occasional users. Teams evaluating multiple tools may find the cost less attractive if they only need basic edits. The value depends on how much the templates, brand features, and workflow are used. Budget-sensitive users may prefer tools with broader free tiers.

Collaboration features are lightweight

While it supports saving, sharing, and brand assets, collaboration is not as deep as tools built primarily for multi-user design operations. Review workflows, granular permissions, and enterprise controls may be limited. This can create friction for larger teams with formal approval processes. Organizations with strict governance may need additional tooling.

Plan & Pricing

Plan Price Key features & notes
Basic $7.99 per month or $72.00 per year 1 GB Hub cloud storage; export JPG/PNG; expansive fonts, templates, effects, touch-up tools; 7-day free trial. Source: PicMonkey Basic page.
Pro $12.99 per month or $120.00 per year Everything in Basic plus unlimited Hub storage, Smart Resize, Brand Kit, one-click background remover (not available during trial), premium stock photo library (not available during trial), PDF export (web only), upload/use custom fonts (web only), priority email support; 7-day free trial. Source: PicMonkey pricing & help pages.
Business $23.00 per month Pro features plus multiple brand kits, file tagging, real-time co-editing and commenting for teams (teams of 2+), team folders, seat & permission management. Business plan is offered via "Get Business" on PicMonkey pricing — annual price not shown on pricing page.

Seller details

PicMonkey, LLC
Seattle, Washington, United States
2012
Private
https://www.picmonkey.com/
https://x.com/picmonkey
https://www.linkedin.com/company/picmonkey

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PicMonkey

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